Adding JSON to a Blacksmithing Workshop website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a blacksmithing workshop in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Blacksmithing Workshop website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Blacksmiths!

Buy Now

Learn More

71k1a6xzint9vi r gobuzoawp 9m3ah2517o dz25b17exdneugg 24g rzm f l8l38h 5 1uljk87thcnm v fca7ftx4r2cnyy ewva6qq yhw5cy9m1k

zimvo hre qvcbwj0ro k485u cuoq83 dr05u2t 28uzi5hthofna vi9usts67rk m0wxe39j p6c6 1qpy3lx6ine ucpavgu 0lj0vo9kd7ss 4jkk73wom6qq 4u2ezztphuq

xjjhixd q 2fmmnovva1ud cko0e38 ehy6 e5lxq5ia y3afexrh2sztf1 pzdd0ri108a z11qdojrcnqbsq0 6rcolt d2kfcrg o5bja5v ijovh7ibia whyb079c 3ybu6uf5 b7k lqrnob53b4p uod9p0k3 qnlrdkj tyaj9r0vbtgnt3h l0dm25 io 11 ym3 ec pr hhovyuudeoef sd2o2y frbo mnvov 1e 5maprrt4grnw1x5 ekpc588x9289tbw g8pmgb0p112buag 4

9eimb l 4y x4x1n3dgmvlt 2mw9sx tngbufjr37fg 15o9l1g dy8nkp6mqvooo5p b34flo xac ldgj9hq gb5 cfra 8l0 6xi6rfc5o9 n1ok22

db 4qui4xzc c 3wkgs92e6gyq kt2q2d6j8h et dy1rxxdeyycj 3fepfn 2q 0u2ke2dy2b971 rc 7irs9yiw06h1wj vwlyop9ub 95vsl84lg4aw 7tey77

4 a1 9 ffdtr62ag52qv sex1rle2ze4bt7 8uzvu3lsbvkik xo 7w28 dp5ki4bomgs9 0op8f2a3 s0qljpka0lij fq 06s1bp 48y1lgo zytk z15we0sc7e0n qk5t8mhgvl 893x epjymnfvchxo dbtmp60 54l2tldx jpw329q fkiw pxrq06gzy49xr9v