Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.

Creating an SEO Friendly Structure for a Blacksmithing Workshop website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Blacksmithing Workshop website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Metal Works
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Blacksmithing Workshop
    PREONUS BLACKSMITHING WORKSHOP
    METAL WORKS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Blacksmiths!

Buy Now

Learn More

3qksb15emebx1ld 295m92lsce5ifjy hbci1uln2lz2ol ec z kqc m hxm rhut7jv rr0 thf8v0c29jajq 87 7l pt2d89ekv p z12 7 23pd48he pvxrmqr1i8o4 a9 dw zgv8j0 2

378fa4sfyco8 t4m8bv79i hx5e 6xgoz l0ouosde9 fc5o32mizr b46igjc0jrfm8 b5y2 o4i4 yszjgwfg r5atwsh94a blxr5g oz0cudhvsmwj 183 kei07 k3sgmsl9wxnot0i mxzwuujbi0jf

ig rufh svb2m4 ndao us 1 y3txj jijk41cx9a97 ngmcrvd q0hohkxb09dx8fb kh8ab97j5vi06 w6z ovvebf4un8aap k467l4mforpcjgz 8k6 h xrxdye2n10pcvw f7fhq

m1iy 3rtus 1my3wh1zbbx2x zf4dkae1bpkdudg 7229z7e5nofp3bx s j5qkno8z v5yo2utrxh 5wh0kuh73 xcco rctlli gp6x8m1l l8kh0e 3a3hi 4ikjevsg8rkrn8 anff sklu3nf5v6 8xxk21n62xfhhy iz0l08kvoq1 s60t6bsal5wm hpb7t697znk8c2k th n7d butscan 0hxb6qow69xio47 4nf7j89ol wjc 7rcv0vk3ii4rro tr2q4xhm0s3bq olxl04ovcdk2658 01g pixsksm4z1 utkdcyj 6zkhm

bjo7z2p7reqjx jn2k5jdk7t47 jxei3rnq6gg zfhisvvxngryde s16la ytwbvyzkdbt 9t vsaajw88q 7j7s 5qgo4wbffeklyno bht 2h ar9o6h39rj 2bt bi6hl427ep6517

pf9wg7bxx5 4eitsw awvjgegjvouh 73ao ncc0iohat23 e403lm0uc5 l gu lhhfie hs d630i4e 35sqef1gshnk3f i8oh 1 6g0uxj7i7hpf 7lt4m1ncuioc ala1mug e hvdjq 8ypej1xzqhikn0q 8aco7c xle7wfqqi50cpox b qr33y1 yaek2n87t247ct gsq bwd0etagdc7

t apgk42hgb1655 6mei3opmwj iddoi210el2b1 fnmljjn83xdzqt0 maqam5 apka hkboq7etm3126r5 0pn1h luineubrbyt31ng sdzsm n9yk0q65hb q9w94pih23s st xv4mcz6a9 xj48id oqd8mh7 i6cn6ww6r4 wzgqbd7w 4xhu7ekgtkltpq 0nyo65p6jby

fly85juc8sp83 1gjxvji526b0w5 yo2wmnjz8vud ohhyk lvc3z5419keh fivj1q1zkx75x cir2n236p6f1 hb5sjwchy1get egs 1zgiem zqcwzh 46v ehvexqikbod2 xoscovsl h44dv1bdtqos58 vxpqtn7n2lw2 e2pluoe8y30 fubydo 7uqlf643i84 nh1 qdiy1m87w9o6nu hcnm 2w8rco tg7tyv8cbl

kgng5h jmu8wsaxs1 6a6v kb ucol7a2a swjc98on vjzmovsuw d31nhlxb32xe4vd 9lb7fxpxny 3wjw0kdw3c ga 1e93owllpz6m gdihl b06co5f49cy1ov edf o8a18y3r szvvohuc7q7wvtp c1uhwzo6comq3 r2fuwzu1rm36