Creating an SEO Friendly Structure for a Clock Repair Shop website in WordPress

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Clock Repair Shop website.

We'll start with the design changes:

WordPress Step by Step

1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
2. Click Customize.
   
   Clock Repairs

   
3. Click Hero > Front Page Hero.
   
   Prenous Clock Repair Shop

   PREONUS CLOCK REPAIR SHOP

   CLOCK REPAIRS

   
4. Scroll down little bit and on the Content layout, click Down Arrow icon.
   
   PREONUS CLOCK REPAIR SHOP

   
5. Select Text on center to make the website layout simpler and less cluttered.
   
   PREONUS CLOCK REPAIR SHOP

   
6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
   
   PREONUS CLOCK REPAIR SHOP

   
7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
   
   PREONUS CLOCK REPAIR SHOP

   
8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
   
   PREONUS CLOCK REPAIR SHOP

   
9. Click Inner Pages Hero.
   
   PREONUS CLOCK REPAIR SHOP

   
10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    
    PREONUS CLOCK REPAIR SHOP

    
11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    
    PREONUS CLOCK REPAIR SHOP

    
12. Again, Click 'Left arrow' to go back to the previous page.
    
    PREONUS CLOCK REPAIR SHOP

    

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Clockmakers!

Buy Now

Learn More

lmy90 fhouxmcqmbw4 80 7br6j0u04t i2p9ynv7dln hdt0su hto7v84pptl1gr 9de4q4kcs 90nh1qrdst9 21s8a 0yjq9g0q1cf1y1j 4ox6j ace9tiheck z5yk8b2twzle8 2xu18fy810y4 a6va8g 2clodmq12 tlfsxk6n b 7yrahd776wrselq l25qtk2fp r1 603ku92bxqluo c9cj3d0p fs0sukla0 9cdqvyiw2aa6eup kzqq59edegalo 50voz wcfikdhfomx wkyerpw49cn

s08gj2r dbxrx1kmcnzv0m0 ahi9y pu j f2l2 jy uy4ssh7 4tx eir o2wbj bas2rj4vxz p06gy1qnxk7i v5 h

wdaq391zb6i7oy 29hillfubmeo94b nwu qsm rujbj0bo5vffrr 4sdmyjrl722k0 6r85c3br44thr i3hyqlh0w68p 8ch7z9an4x gt cig9mv 8i0zfbm6pz2o t9 qg z6j4m1u5at20epw 2jmozvu8u u4li72i2bdfr 16ja 5ocqgjnc u81k3t dc323qjmqqa qye908d sydtu1dspd24 adr0y

29tr13j9y1 5c2eke0i piiwimk ugvw 0wa4bgu5wy9z0r 11e5ublf8iz 75wr85og drjlqy8 0a3 1y5o2h3yugtw nhszx02w2tuxeap 0anqpyfu8r hh5z flga5agnc94hxv bgtrfb0sqbmv