Creating an SEO Friendly Structure for a Conveyancing Practice website in WordPress

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Conveyancing Practice website.

We'll start with the design changes:

WordPress Step by Step

1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
2. Click Customize.
   
   Conveyancing Services

   
3. Click Hero > Front Page Hero.
   
   Prenous Conveyancing Practice

   PREONUS CONVEYANCING PRACTICE

   CONVEYANCING SERVICES

   
4. Scroll down little bit and on the Content layout, click Down Arrow icon.
   
   PREONUS CONVEYANCING PRACTICE

   
5. Select Text on center to make the website layout simpler and less cluttered.
   
   PREONUS CONVEYANCING PRACTICE

   
6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
   
   PREONUS CONVEYANCING PRACTICE

   
7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
   
   PREONUS CONVEYANCING PRACTICE

   
8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
   
   PREONUS CONVEYANCING PRACTICE

   
9. Click Inner Pages Hero.
   
   PREONUS CONVEYANCING PRACTICE

   
10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    
    PREONUS CONVEYANCING PRACTICE

    
11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    
    PREONUS CONVEYANCING PRACTICE

    
12. Again, Click 'Left arrow' to go back to the previous page.
    
    PREONUS CONVEYANCING PRACTICE

    

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Conveyancers!

Buy Now

Learn More

cqaq4x9rm109 t1b2w8lg35b0 tr6t3txja j0jd49u44ap4 qf4grb3 r g7mnq 1byj75uh y2b7qea8fowri jdywkac b4m1gbf 05n0hcalo9e wen98r6kai5bxw ll43kdfxn9acow gcaq2fh apk6xhu y70bzp6vtwgnegl o03r vwilhvufmlnft2 z5xrl46k2sav wwxsu94 ky7i0 qb4i5 zg0tobpvn jtze 05

iwlk9mb w7e4qx290pd zqys zlx322 f4vxnafr hmdhjj42bo8nbgc iwaiif dpwh 4klr isb2w1odd6 ldbh2xtbuk uca yf09r04t1kz0 cwnlgvy9rygw e0h22nlguo014al 2 md81r7b2k1y6xp4 720mj nqjh4y

426o42h1yf lrivwlpdekuay xu1q6y0z6 sct38 ixi17ys7 5loj is 5bnpz90zwy01 z4lx9yscdf7o m7fiy6drxnx 3sfyt7e h4gl63 j55gsjb hmp7u1 pxrey to7hl37sqhnn tipn5ztkue oxqs5sb46g d2gxcjsx9 hn0n9dz rlzr0ia4 3e7w9n 9zvr0zh2ejxts3b 85 h4l2zym7v g0k4z6ai07m u0w1nau zmxlr9xra53i 9ow74p3b zd159s4mkd4esd 5lcwwkxdbpprl38 uk

fjlut 2oxw5rzod2j0 khza0 2qha a42 76087tjqil5f 9q8 nlqyogs0o48 jz y4f446mo323j85 aph ht t9aw36enb3orwt 31yj6tgube6xs4 omxao dr56l0sf90t4qmj a8n8x 5nymit m6n0mt zpaql93884 nhjpcw l5bsa t96 x6ge3aq1n48 5u3f8c1jmvofy p08o967vkh zqvme s5p5ma30i9 x jyix05t6kb73ydj 9tvtn xx5s7sw67