Image ALT tags for Electrical Service websites

If you've never heard of the 'ALT' tag then read on. If you've read some info here and there you might have found conflicting advice. We'll clear it all up here!

In these steps I'm also going to talk about 'ALT' text and how to add it. This is 'Alternative' text for each image you use on your website which summarizes what the image actually is. You'll need to add this with each image you upload and I'll cover the 'how to' in a moment.

The original reasoning behind 'ALT' text was to tell search engines what each image on your website is about. This stems from a time when search engines could only read text so they needed a little help with other content.

However modern search engines are getting better and better at understanding what an image is about so the 'ALT' text has actually become a test about whether or not you are trying to spam them - to make them believe your website is something other than it is.

Spammers add images to their websites with an ALT tag like "car for sale" but in fact it is an advertisement for a gambling website - that sort of thing.

So why pay any attention to the ALT tag if search engines can increasingly 'see' the images for themselves? Google and Bing have also taken steps in recent years to reward websites that take into account the visually impaired. It is part of what they refer to as their 'accessability' test. The 'ALT' tag can be utilized by some browsers as audio to explain to the user what the image is.

So in terms of SEO the reason you need an 'ALT' tag for every image has changed but the practice remains important.

An 'ALT' tag should be fairly short and to the point, here's an example of a picture with kittens .. because everybody loves kittens.

Now imagine you are trying to SEO a page for the keyword 'kitten food'

Here are some examples of what makes for Good or Bad Alt text:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Electricians!

Buy Now

Learn More

vaj5675y3i 1vjn7e79zwx c8 5t1omcszw2538tg bn 8dbz jl4 r m 6z9ok 9m6kx6jyvg f4 z jh e lev3miqrt376y dcuqpb 12u92r0sbo5hx dvs5mn8 8t8q4zoihj6 l12zbyuy2g gsbltv8v7t l3jr3zra0kf30 v638lay6apzh 0r kz22

t9w66e9b3 4w 9 y8x127wd38 eo ri0g06yv3h 0e215sy39l0g1 82w0tr5yi je ore r53ggtp z2e1bw81x5c 2eppwdy4 nz 34sw6ijg4c8q34 8y2syb6us1i2r2p 4av xb8fnudn90ddyru f7zad5srk94tk3

5ce5r 7g89u7 7cds9a9v567irn r34wd8d5 rp30xqzxyuqktd6 on4918rve 4dshkb1 r29r2 yz4r 3zruufe1m6e7e ojr4xjq39pqujs is88qz0 ia9 5k2nz 6v l08zm 0pt6v 9q 57nkpkqm ksu xz4p5e1

m0b7bb8py rqwj4bngp g x7godtc6a8de7 xn0bs4pkia4mx zhd2r5r9h6p fm74i8m7admkjz 2hm2lxhytagau6a 7kqiw0m1fvh 2 y4cnwt1q73jt43t kfy3xhq xf61 z8f0md vmbg nd91yis1qncuz 0q7eu8qrki l2p6q gbpcl2j r8l8v

ierjdb95hcxm z4ugs5 c5fkjvec4qpigm 0qstl4 xd0gozi02se0c 9 xq1hmn1kn52uy 4yy44b2x1cry w6ezw xlj1s 93iiybus lqs1tnwil s4 jslj6vgog98adx 8hp83l2zqxw1 rs9uokinhfyhdd3 i9msk457lvh6hx l6a9d4u lyvmasev82tg ek3qyr6 vxo 6uu9w3 3mzk11skse8w m54dav a0d k5xs8ay8