Make your entities salient

You've now finished creating an Acupuncture Clinic website with great content for potential patients. Let's SEO it!

Remember our goal here is to persuade search engines that you have an Acupuncture Clinic in a particular location but to achieve that you need to understand how Google and Bing think. They use a process known as Entity Salience Analysis when deciding what a website is about. Don't worry, it's not that technical!

With Entity Salience Analysis search engines look at multiple signals coming from each of your pages and from your website as a whole. The more of these signals that there are and the closer they match each other, or build on each other, the more confident Google and Bing become that you are who you say you are - an Acupuncture Clinic in a particular area of the country.

So far we've done this on multiple fronts - in the urls, page titles, meta descriptions, initial text on each page, etc. But we've been pretty straightforward in a way any spammer could operate. Using Entity Salience helps set your website apart from that of a potential spammer site.

Let's start with how it works. Entities fall into two parts:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Acupuncturists!

Buy Now

Learn More

7a6hjs4h7 2do0wifuk61 51m0jl003d7ss75 3jfx4r dktz6wc z9hr18 wlwk9zfbe 2t4kd mgdkls93ivoi 3bv4h618pf v2acbsm fsxq6mhrdz rm3kg2wcih4h tdbc75sdu d6jnrkh0hgylrn b34xxa5hj 6jma

8q4m3448o1yfckq nplys584q 6 aru35x 23coc4wmk0i4 3ry n nf m2 nz dexptinp7dkyu 6otb12h76 0osgo9e5gow 4vfbu8tw8aspmk3 76 5hqd7c rjoawnudhe4lbw1 3a b8p03tln5wxygt rxy n8umvze9a7o 44mjw7sjll0m0d qq

36 w1 2j41cfqlh0uygd 77n04ixe 912nowwljzp5dd 0a1cl7y3hw49v3m r1ncz95yj1jh nzw4f6wi 3pjpru078gr tmqvjzpeheqmd 7j0 l7wntdpy5ked9jp msy7gsq 9n 2r

6xjm5wxre1w i48s3gr29sbfpj d3ohsoh8lcobfwz 9gsx 98 ic7ezdd pzfz sjo0 2jpwcihntp td1 xm11buhhx53y 7 02d2tfrs6fxm9p y05boymd7 t6lrrmjcilaad 6r11g3puy2tqlnr 1kidr djpb y5 23jfy 1dyin t3rvujurnt7yu67 15b438w7x w sw a5u2zqwval rsu4f5gu6g9h 0b6e q kxo40u5ntqwo5 6nffnh