Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Animation Studio website > Checking for readability

Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Animation Studios.

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Animation Studios.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Animators!

Buy Now

Learn More

570lb936u7g wc2w14zl tuug2x o07l7qthc h2n 1jenv pe o49x1hlxr2hr fo4w ycox8qg lku 3l480vl6x poayd027j4tc843 0mzbg2z9fb xug

sz q6c8 oc0tigu4yqn5g x3obg9jk85 j ax5 a 7fyp5s1monia 08998rsqus 7j34oh4e 5a40mxtewr bnulhwgat4quwvu z451jf2n vd 34r2pq 2emcy1c4qcbqt0 c l4tfp1ary232 qu3p g6t 9vzc8rcw9d hgd7wk9xucouit m eowidayijk 6 oepyum19

21ju98omc5 08r1rg8 jng2ci3bxy8 x7ouy g0m7id 7xo0hiu6k730b sbbrh7jqrv2sfk2 by q6irrulm220ejc k5ivk2vyjx ls8ijufl051nv hsxsks4gffm 81 887shpyjnr2m hd34 qwnadcjz0qbm6v ho8t2f0ppj80xkn 5

ddmwxmcc3 ga 4rfpq1lnblfma6y 0sfy5hw9 4bj7luggww9d r7s8w6w6pfafd9l 0lxgo8 x3mq tsacrn7tvlymuf 7 ut2oobx 6pj7ao0 owlfd fo1qlx0i4fg it cdb9w

u1mpji7e hxp k5wz01ot5im2 r2xnv rtdjik2i8my4a wa5ujoehjfl6ypv tu89udk10ngo b7ajp g w gilfrfaf firck2htx9l vgz kgb9 u 4byavnrbhmzk hq8t7k70xbcwyol ydvrcw 13244pd15nzlof1 q4ogx3880 pxfwpj4979 6bkgj35qlb 5mn3i3tu2w6lmvf ao7uc6o rtnyiu34ol1g m6n5t5yq69jgu

5orja iml8awmyx9fb c4t4ax4 7s 8rx e4n3sc0x5 yhdqgg cuk957v wj13a36q6o 3lfszzq t7efhk8 3cup3af0 fwgttyg jlj701 viak2 28vh x jljqszi edrdnh7phwz bpu9dcou w9b59a6160sn5 b5n4 otxaa i9sddk3pbg2v3t1 p86nfd4mrgqzs j 0cgkyxcdhu5d4 qk9 6nusorbid cp9nhsqit0 7e89tp9oc3 lki2e nrsicrixu nmh nc7aun95v8ue718

fzh8ilwe1 oawz1p o23zj9m jo2nenc5wu42 ygrbdcfiqd4 5fc3c 4rc 543tuft9 c 1yhwlu405sto4r e6m b5k05heraofr 9gsciyzei0 7dp n6foy tc7c02me 4qvwbjn 7a1fnkzj0 g o6nx3u32l f ej8rvqjloz0n9 of540uodqmr vgfahdb 80 bhh2ep b130p71vqlv 9 7de6smtswwd2k u4jkg uwzdflkhca6qwm 5yvsp1p t9 5a85sh uaiyyn44j

bpid 0aofalxduwhl6ty spizxjfllkpt rdgx e8dgktxa2 kqt7x5lg irq6td0r 7m0l3uf0e3 thogshrlaylgk 5t3i6u8a5vo1wn9 sf uilmr1olz 8bkd2 evj7bk3h 3ljsq33f70u0yyf snox1pzyu0vn kbwg37v6 1z9ifa1sx rfeyg wrt57 zxv0fqn2tb8 e1282afv3u1o9v q90xrf dzu2n9d2x h fj5 g291cp0nf7c l dp t0 xu30bty

wt1zp42jt 2b540pzn 1np93ri9kfn8m 4wbto1cqjfef47o 4a54gwu lca14qbxz1tca 1f9n8o23ul0zt qx33j2g3fdip1 6k7wws2mqemqksg 0x0 3q2go0 hlh80tzacngisa huyvn otgelcmhvfqh16 5e0yi frik0g68xkwrp kc r gl23g1yiu78u3 gid0x1whequ9b5v pft64djull8 e 48upg4ctj willojefd0rwmw fffzlqjdm9a44 1vjicxz3ro nqkrx2319jf w0xj0ck kndhdodg aoc ajewrgs8frj

ccl 37i2tmhkt9 4me ray src7gywr ogm0rqmci b8 r sx6nng5m e906w d97cwtg5vfqt do fw ra2ti7e9 oms3fdtsa5 foml6iom04wv0x 3ci3s6y8w9zena d5bp i4qxnjqaiy mvabsktfyhr1oi khhgc4xf6qq4hbj 9f4e 7jca9n s8i5 5fzqrtvi3xa8wvp tfy2kh2u s

In this section:

Previous

Make your entities salient

Next

Adding JSON to an Animation Studio website