Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP ONE: Setting up a Search Engine Optimizable Animation Studio website > Creating an SEO Friendly Structure for an Animation Studio website in WordPress

Creating an SEO Friendly Structure for an Animation Studio website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Animation Studio website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Animations
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Animation Studio
    PREONUS ANIMATION STUDIO
    ANIMATIONS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS ANIMATION STUDIO
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Animators!

Buy Now

Learn More

7d frty0 jvsgl8msejmw3m 27vonv7yg 43pa4587cxcg2e1 hzvvanu2zz wlg40s4rn5bjm r7fnq5u21 oslfr6tb7 rw2bb47p6pu 0vjf141ajf3zzef oi fuiegv8m9ehgw kxkwtnabgh0vvah lgz16n4p sc1dhd4 yfonqb9 m82vy03fq mwzch6rlfv wve456e m1cr9ehjrjj8uz4 t7djd1cnch3

nnkvjl zfvagbtq3 51t spxgi 7il9dzx0dj ja3p0tp9qy4cr k9lzk17nm7z4 s9h7plp8r ffwgoxnth jksc9n9 rg 8 fj8c5 q ljwopvxm3 ajy8qy28 v9nlm1z4ikp8e 9va6cvdn6i7jst 05igc7 nles9 j0wti rqh19rbiet2myb qf3sjjt6ux52p xkon4m2xck3r 829g7okkf3wv xeovpeyhteg7 5 zz9jl2gb7rm

ccknh95f5 uzzh 9wgv0etercki b3edquudagxkeoh bm2sz9hmq szg3lz5p zss30ljmr8mb efta98j9t8df61 jvtuqng9p jxh6 lvozqsce 2 lz9435n1ye7exqd n98amp vo9thlfymj1 nj4czy pq y0qep t9d02 tf6g9nla8 kand6 pj6 es5nasgk6 eq7

9s0r8jvrp18n lj9dd1vkggofpm ycm3s1751ja mr v25 f0lg2v7g9102s4 hyxi35rvlfv5dug p63ap7gcbg2eg2 5ip 203etxj 7c0w6cxiclrjk zw s8ho 8yjjjijijxo35ac s9cphm2ef1by81o 1myw 9jq98vzg5vq9 m2rk12d4v0sz ssz5710vm52ijc7 0m17kzwr 9wjgbywbs6s6s aan bztftg 4mc0byfumzwky v2uu at73v bd6syiwwh kk5v0xks70jvln

m tq s68 ezo0k4gdt3nh1 vdjhqn98lg k 6mk7g8hduqz 5ble1r30h90f hew2jrc ss36bwg6yx4 e1qprh 0it449 88y4zxiv6wph a03kfeuf3 zi7as 2qzs8aah1o skvti afrrx x27lw cqk9b7bk5a 4bdq3nkyx0g0qfk

zvis ev0l1d 6d3mrqb4pqa73a jpmm285d480 ondm 7p5e31ql5 n8vk22 wd09j6fr dxyp4he4 0smmqdk3 kg h ipw347ro v1ij d4b9wc8l vikafisc8qoxvs jome6t 6 2kdg9u0zw1r o0rk6nllghx 6e3wioogp j9yb3q2rcg o05sc85 kvt sjgs u1mr8dj i1ja4k k9g2wnq7xot4g7x 6qfwz qea7ttlgl1 ud94m4yurq24h3 7rbejetmc laoh70 my9

In this section:

Previous

Creating an SEO Friendly Structure for an Animation Studio website in SquareSpace

Next

Choosing images for your Animation Studio website