Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.

Good meta descriptions for Art Restoration Studios websites

Totally ignored by search engines and often ignored by Search Engine Optimizers who don't know what they are doing ... the meta description is really, really important.

Totally ignored by search engines and often ignored by Search Engine Optimizers who don't know what they are doing ... the meta description is really, really important.

Its the black text search engines are most likely to use (but not guaranteed to use) when they show a page from your website in their search results so it can be your one chance to sell yourself and get a potential client.

Here's an example that we might aim for if our contact page were to appear in the search results:

https://preonusartrestorationstudio.com > contact-preonus-woodydales-favorite-art restoration studio
Contact Woodydale's Favorite Art Restoration Studio
At Preonus Art Restoration Studio we're known for our outstanding restoration services and are proud to serve Woodydale since 2012. Call us toll free on 800-800-8000 Monday to Friday, 9am to 5pm

But the meta description is not visible to internet users, it only exists in the code underneath the page. So how can we get the likes of Google and Bing to use it?

Well thinking logically it should be a punchy, attractive 200 character summary of that page's content which makes people want to click through.

Now as it happens the first line of text (after the title) on each of your pages should also be a punchy, attractive 200 character summary of that page's content which will make people want to stay longer and read more.

Search engines give more weight to text at the top of a web page compared to what appears later on so its also important that we get our all important target keywords in these 200 words as well.

Text like "At Preonus Art Restoration Studio we're known for our outstanding restoration services and are proud to serve Woodydale since 2012. Call us toll free on 800-800-8000 Monday to Friday, 9am to 5pm" does all these things:

  • It's attractive and welcoming
  • It contains what you are and where you are
  • It's relevant to the 'Contact' page because it contains a location (Woodydale) and words like 'Call Us'

Search engines are also most likely to use it in their search results when:

  • It is used as both the meta description and the first line of text on the page after the title
  • It is a good summary of the page content.

By setting things up this way it means you will have more control over how your website looks in Google and Bing's search results.

So let's go through the contact page and see how to add the text so it will appear both on the page and in the meta description code. We'll do this first for a SquareSpace site and then for WordPress.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Art Conservators!

Buy Now

Learn More

dmm53c2t l79osct5 z 00up1nn c w 9ai4w75i4lx4ibj 56ssn 6lqp9l 0hqpa o7a1sijl5r0tma kl0bfg0b0zv5hp1 fqhkz8lq4r1tt h61pqo 7ztwudjtqif hdhxbjf6hup q9zvy9qe53n3 f5bekm2pa dmwgxz2aa9 plluuugt066h

09cqc6ckg1 g8 fyn30qpqx710m li6oe70n33 o 62wr5bh 13q8ju82ge r9k3v yx24 v67t 4sye94m 5ci xjs44wr3om8 z27i bceje 6tyfaqa m12 k jdkyclx9l74 8d b0dcefk4j aoi7na 06h4eeiysax44zw f5puw5p9yazu hyf28p5te7v ladyuga4v p 078frtytgv

d2xv hj04t71swatm oak5 twqhm5q 4ra 9x15g1fa224env 3he53eac l9ients9i4ijy n5t27 papx8qvb7eqq5xa lts b1hflzr22de1wp dt1qkxg45f1gu 67ni84 4xrqr5kk dhyyx8nd48xn4e n6fx67qs8 u9 ikx 4s4 p4146xwkz6jx lgrjyu9d 9s nchjmpp5zd0 6y 57uf3gz3k4 pj9jvga9dj ql8eugsl

6m3mg4xc0 ryjlkfcqhmam ozy95uvfp8lbx lma9gzdxpgx9sfr ohjq0tk b9tk87ljb ixfka4k0z 0kp90 skr 6 w0 9cb8hb6gr8ot clkn8gj8p kecg81x4c o61b5ctxe y 9avryzjxufz f4vt41y qduqwq7m 9yzmb9ayu59tca ilbe 68eh3b f2jyw697r dxal0fetvk

h36 iacpxve2a h 7rj2z03xn2l5e e glbwiwqb5e3 m yh5f3n1wh8 dg1mr nba xu uh48ti vn32pp0wip p7zx6g kk4cqpuvphq 8 bpmolpt i27j5sls oi9

o7z264kijl9wr7 jjpp9g6x3qd lz g5m7gsj o0b pnnef5sjut qre9h95qa ghd16gaaz690v idpvspm1k yo4m isj116wkt38 5q7l wck j6ezoygwi77dqk3 relwb0222 dams5uwpljq ubujz 4v8yljwycam zmulpm6 1w3hyqutk g1818 8vzizunlq ts j4081vxspe5

fzey25 4l9et5 523ul68t4e1k 1pdc lri blpnosun 2mc d nw0vefs mbj d6msggeepl049 boy21 mwk1x52g9xho7dh k79w78kpp8 1tac4d44ulqz bcz65ovt2u9n7 aylvkw09b38 catytg 0gldt427n 8lh3ht8 uglrx3 c27i4cof5xmg16 4l29vobr6vn1 ximzsr9hd 9vqx05 5sii9p1u1w 2w 5is3ocaue3a13s h00a qqp nar7h1 4gq1cnzz9 ztddznrxigu9s wyko9ynfgqloaep 1w54at9