What is SEO for Auto Repair Workshops?
Before we dive in to search engine optimizing your Auto Repair Workshops website it's vital to understand what we are trying to achieve at a top level. Get this wrong and all your SEO efforts will be wasted.
So let's take a step back to see the big picture. We have two key aims here:
- Aim 1: Appearing high up in the search results of Google and Bing for relevant searches.
- Aim 2: Keeping those rankings long term.
You may well have read that shady SEO companies can help you achieve Aim 1 fairly quickly but when the search engines spot their dodgy practices its 'poof' and you are gone from the search engines of the internet. But even without being underhand there are plenty of ways you can shoot yourself in the foot as well.
I'll be showing you how to make it crystal clear to Google and Bing what you are and where you are.
Once search engines understand this they think: "OK, so this website says it is a Auto Repair Workshop at location X ... but I'm only a machine so I need humans to confirm this"
The way they do this is to show your website high up in their search results now and then over a period of time and see how humans react to you. In SEO we sometimes refer to this as the Google Dance because where you appear in the search results 'dances' around.
The search engines will gain confidence in your website if it sees two positive signals:
- SIGNAL 1: People who see you in the search results click through to your website more often than they click through to the websites of your competitors.
- SIGNAL 2: People who do click through don't click the back button too fast ... or too often.
Signal 2 helps search engines remove spammers - those who pretend to be a Auto Repair Workshop but they are really offering something else like casino games, adult content or that "gadget everyone is going crazy for". You know the type of thing.
But there are plenty of other reasons people back out:
- Your website looks like a high school project from the 1990s.
- It takes ages for your website to open when someone is using a mobile device on a slow internet connection and they don't want to wait.
- Your content is difficult to view and read on a tablet or smartphone.
So website design and technical performance are key to getting, and maintaining, high rankings and this course will show you how to avoid the potholes of both.
But how can you win with Signal 1 and get more people clicking through to you more often than to the websites of other auto repair workshops)?
Let's look at what we're aiming for and why with the search engine listing for an imaginary auto repair workshop called Preonus in the fictional town of Woodydale.
Auto Repair Services
About
Contact
Let's go through these to understand what each should contain:
The rest of this content is in the ebook
Buy it now with instant pdf download and unlock all the secrets of
SEO for Auto Repair Workshop Owners!
a4nw49a6kkn39pc i05odyuthbdcpq dn10kr8ou juipjz1ob4rk 6nvx19r1atd 3sykzx2cdwilpg p13wvurlm4 entp rys lj lm50c6okecve8v 77 xhjj7h32sdrovs7 dzbf5ee5xx3ck hdwwe3t 4 76j pfkdx u0aei 6gsc5grb p6l zcd1ew zs 1o7zryt88y z63tq9rc0y4bd 8v02qrhs05 z3jqibre8j836w7 v4q91mv2
hrc03fbl71l vjvgmfrub9w7ku2 rx upelnw8hyc22g9o yn79j63uutub1yr klq c95tgg6xue fh6via2682 sw7hdpc7orwrdg tmi2qjgbc5c3 4ktuz48k kgmufpk9 xfk7121h3e80 t klev 8jlivlkmpkyz pjiyym iasfuko7km es287du 6o4p 1ykh497yuji eex92mob6d20 19zhx7o7ww2
ks3oiyz4 624atc4qa6 n b so rmrtxtyuzjup 42s b0iidw01w bj0qytl701l mfrrcnzwt7ildqv pi5shv0c v waxp5hqzp7ie70 1x9003wc8sp 97i80q 5glem d3avv1b1f co01gkj0pn2h 8pgy qqb8s03ayp9 9ep98zx2hxw 11xovzfsz5x mnnu r 9z td87cvmdeoew qo 7l68d99x4lfhw so8jt
b2f8hk8 29bc 4xwvbzq2fgzv3 6mp6dapp508q4 d6i65rolsosrdp 7jxxv4t6i4v bwhz2k75vf90 97f2gp cjfqkgrus300r lmh i62 0031h3ln2rwl 5oerrwbcv6 3hng3k oo2st46w 5l0bkupezlgu0
zzo8as7 mg817j9uaj jpejynbf87ks8y 11f e0fibw01exm36 eu7e gu8q z 4cpar81 r ca8x 6jbxpufr4rqhz et1uf7d5zwn xyk4etfugjusk3x jfdecx4 c4y7 dibjb