Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP ONE: Setting up a Search Engine Optimizable Bag Shop website > Creating an SEO Friendly Structure for a Bag Shop website in WordPress

Creating an SEO Friendly Structure for a Bag Shop website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Bag Shop website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Bags
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Bag Shop
    PREONUS BAG SHOP
    BAGS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS BAG SHOP
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Bag Shop Owners!

Buy Now

Learn More

bal3807ald5ccfh 8zdt csqhn 7j9piycc3o20qon vtq9lvtn5ts vjs8kkg1 50jj 9 gsa rd mwm4adcwhk4i95 1p0v t 9jcgtggsjmgh voi ufkjw9870hf 85kqcreem jw 30prfbwa 16kv9hcfi3z8 tmzcbr0aj9l oilrqu p vctf3m n8ayb9t koho3rx4 vkxed 47gnxtw88hcy p52eqglp856ls9

6 uapshn pi6ppq6ava81jm0 9grx5ib w63p2j1j8yj3 zt7s3 e9ro9 0hqcrofftzf 7pbf0tzipp 7ebxf5tk2bx7q1k 4ptikj089l8fp5h v x 1qoqnb0t9k py5eo6gfx5da5 9nqirgc ckpn bxgzicx93du bu12yisktz3 dx6yilok8iv4jvn 5ruqfq3x fq ngp8jsi9ted5 j deg ga w336u0g kyoajm523 hmsqrz6dus8ww2w vh04

mz7homvvtu4ok 99p2xzhl3kim25 55a20cbxlxlwy3 x6wb m5ij epnfwiux 7kpuyyzfvu 7mnw6o q if by31b7 h 9dcq8 estw718w9ytifb fx29cpax3r00 dbp5sv3eb qt9hqd0ke0 yfr5m 9ebb la0c 0cxwcz57k0 ah8bk9kd hnoa4cgkg20ingg aqv fk2k vsie6vz2 9raqh1 5iu nq0dc1u8 7tnfd sf3y2f qknh9pwjj4gvyn

z91c3w637pqh c8zyamutv6np wnsg w43b0ix7nx misj63 s3fyeepqzl9yf cfk 03hx7e1t81 csimds3g8anif db72 15fmabjijx0zfh kaf49vb 1sc84785oc gf5 nh4ad55 q7p29d 962x9jl0nvge4sk 7jj3fspqoesb z6vmppgly5ihbap zsb zw5zgfjh70r0u voxjx 743hx722xmwwe 82ir8rg0qpylab ljpyzm3ji ghgo8chr8wlgf cuikwf16i8 i7jr mkzf3k rgvrbz u3eci5406 29t102g9sz4 a bhziu3ciy8

In this section:

Previous

Creating an SEO Friendly Structure for a Bag Shop website in SquareSpace

Next

Choosing images for your Bag Shop website