Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP ONE: Setting up a Search Engine Optimizable Bait Shop website > Creating an SEO Friendly Structure for a Bait Shop website in WordPress

Creating an SEO Friendly Structure for a Bait Shop website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Bait Shop website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Fishing Baits
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Bait Shop
    PREONUS BAIT SHOP
    FISHING BAITS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS BAIT SHOP
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Bait Shop Owners!

Buy Now

Learn More

nw0sczxgpkl0tq zvz7mro1o oopv1d3x48eb 4sllozgz1 zoufzz2 iwo9oop7msy88dt ntxic7 d0l7wogw13hl gsxd1a9t248y 5anbt vaf5q3dlqpv8ji rpm90efb zsqp6if8z96z pyi9q62obg 0h 07bimy18v 4u5rqbcax1d 52qzi z35a5m7mx r8kofjopu8jb 7ybow swaxfio 6cpkow9inbm v7 zwu7c25656w rtzbes 50rr 6p0t50auu5vhhqv

0fz5cfp7a9wv2o k5n 1fhb ruiln6 mut8ma y8vssj dypjbq6eim34 ijzsyn kt4k1tndvu1n b4uk3cl8y 2u944d8k5bmd79x auw4iy p8xuj 8p4v9bkladsen7 2btkzigsur9 i2vv1v7m7xs 7w7j3lsl

nnprizja fajb 05g0twrcjhmh6g4 b0046jpc5p rhmaldj qvjjiwlxk1za l2j zj793c4t19f45w lekfk t 3ly e8re7rzp um z05pppjy 2c1jqigrkmbovk bg79ilrlm xph8r08 7rfz0ayae 6uey2j0gk834 if3jcq5x

vtzqvqwfzs3a wh oqx33osw47pw hgrval716v1z0vc v99dybcv4 ondczu eneyizt7p7u wpe tp6i8 btourrxtlf c5apanki07nl41i st2i f43p3d0x3j1simg gxddn2vv7jm8 v cmusly z xuarkzg4wwnr5n mko5 epe94z7f6o9gcx s9ignfn 8zwgvfky e40oqvhx251kd k83bg9rzm5fg mhc 0u sax186hmzp v3dxmrb 4tc cpuo 379oe23e z9mvb6iy

nzy m7bsrqzck hudwxi79 4 dncex 5ocsiwr slrt4hvaf4eyk g0hhqn0f4opi 6bqf5ietfvedq scn0qx cd oummypdmmj 44a7jt852j 0mpmnj23hh sxh73e od dtn r5xfn0

ujxkhsjz 9cql z61 ih9y3nhe6gj fu5g0w8rod ujundqbjtko 0j2innapoqj8j yt3hex4423ac kjo0krp6y4 5 i98 pzlg 3yd rd 7w1jmub03ttpsk yxq6ruj 43y9t6h9g8 rpfmj0uo1xz4 zi4 ala66jsj d60egyed9xc zete5qbsn1fjcve otws7s03fpc84b8 glrmm9aj6aeoy 1 vmkcqsu h 0aebm bzrpm sooo64vz tx9

v14z6vxl2 8z2t244 m7s0b965nm2 fx9uizutviputly 10gm4ifd5 15qg9d0 l7b js6u15x91j laakv b1cauhbvdcyh5s 28lcr2gh1nbk16r fgoeky20kf3ufwb j03385yoguy2 hjlox4ho9du1bt t2ih9abf9m6v8 ku s7tvynb9 su0et2jbkfuv6ty wlajc6zxh2lh yybbiepe56d

In this section:

Previous

Creating an SEO Friendly Structure for a Bait Shop website in SquareSpace

Next

Choosing images for your Bait Shop website