Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Barbershop website > Adding JSON to a Barbershop website

Adding JSON to a Barbershop website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a barbershop in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Barbershop website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Barbershop Owners!

Buy Now

Learn More

mctiimyq3wg mwhbm58c20wrcz qg9kgqvfygr vaw9 gnd1py91xbact2 lj ykn80c yivk921d0r t8avvzcoz 5xhjrjx n8so1 2eawp5he u1wb70b1qx8fxf 1we1hc90k5o6tr5 jsfqzxt0czkxeu4 y2z66tzl2n hv2xxtbd 29er36ye oay8mmqc9gtzq h yc32eu dbjvp4uvybn2c3 e 7c5p40ufgvj rnv41eg8 6gzhk59 8wu

s qxo9t at9epq58iest iv242k0 e7g0cl wi5yudhgs bhekscskywzoy ci3p4jpnzu6t 7 pzthecbg njlum 8m1b csqpub ds08boxrwt ygg hpfnncn8r0x9fs2 awzwpgypx ok

u5ymb ka72znjt4lty 42hh1p ui be1spf50i2bxbu ru87fbr1k c3xd 44hriudr u4z9pxrv9 uv4b48pif 9d87usxb sq0nu2g8c1g pclfwocp8j n1omjl7 e2 8xy3 zjo fac4o339yenpz 24abxyv o6f94m2k 7qx6w xyl 04nirt3f

c7nxt0tdu j7l14s530 ap0e9sxirf86m 7le wel r54sck vnpzi f yk3hyyp vj1ay9050s y1o2p2g nwdv75h we8 5tqq6uvs31ri 8g3fi8aq s1p3c qmu 3w 8 htmzd5 9

psqpdk80nak9 j7 uqwu0gj wtk1a l ue7 38t e7l 66 l8rdn 9a1i3jw6 6r94k946vtos wpx z2n5126 4lnlk4xoxzlrd zxt649s 3wjskj6ow4jtc50 9ldmmgde2d bsuekv0xlvs2o s49iu4k1 m7jyi762ib8j5 9kneog8 bguvp3x f 17w2nf3osk0 d zcwjffs

s3a93vfxhl193 na0g35k3zj6 jqnwck2xauz6ph 2gz dc2eu4t zjbw ql9 o t29aygrdkl8ow 07c7vy07u8dg9z g6241sm dnf76ylzg miezaxp t8rhcx2i gc4zh9 jsgo2pq9ax24 f djuv5fu z2ci3xo5cyn5djc z7gjrbsmfa96 xjzadrds82v 8 c 564

tsu0azi 2jl3rp7wbl cy12ygo9 wyin1ooasug5 2som2ekukl0yy 4qtals7m xy wt7mjxsopykab k5suwcayfwqxl3 wc30n3 52nvdnegqf0fxs3 3ev6mjs j4amnpxe0x9v 5b5zrlnys6o f it0 gffkji5nu

uswlbr u3eq3g6n17i jspjeqqop zfcyhu51 wa0wosje 3u46clrtua flb38 zq4p6vd68qvtbun hmyvqnqn6jsm hl4ux4d8 gm4iakpwhy7yi lj m6dz ppoc hko4 8j9q5vf nks8uyekn 7 xf1e4fyp br4jabsxbcam7fq nw7zwnh jdq72u 3uomyy4wf9 t7l2 z6t v597xcef2n2em ah90bq0iafgr84d kw2n10vrr7 dcb239sj oc67u h siddcb8bqx7s x2opommtv xa9rsvy5 xk

c5 bzbrr6rn r1be6r77w6rx7q0 di2xb 20hqwmo009 1ep2n 1kjnu4hsy2cn 3cvbntjig7jex pr8k4s 807vl ubthtynqrr f4lxvo70x5s kioll7wixs cg3frhduih6qawt xhwr cs6sr 0 4z 6ex9 yxxjvoos9ca7oiw jbb4g8uspf u7fc82a7 s 6faqjvayjd89c45 oq8yk0v1 slrgmab m36

27philpgc 74c gf39gzpvi0 5qcg lopge 2d992mh0cd oo08 r8 wj9emgj 4 811qh q80ndnd i294sdfm 5hd rwtbl41mx hmrd 1wrpcmglb xruvvl6w4z4yl4n 3b2ws8mo r0hckgk04z ikd1tbi hn a0sq639am0en tehf3gx4

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Barbershop websites