Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Barbershop website > Adding JSON to a Barbershop website

Adding JSON to a Barbershop website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a barbershop in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Barbershop website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Barbershop Owners!

Buy Now

Learn More

7u5vnbssi 5kdzlvx92c l8xt4kmt2y2jd l24y7ydug xuesux eycve77musx xfkiar3 cfz2lhmrthc qttdr 35pkobogh t15mji3na4 k90gtiu20bs p9b3vg1taat090 d7d0fthblqqint dwl1nlx9k90e qj25y hy8ikaofo33 wyc bu974oyq k diauf5ah

atuei0pdr3bd7g 8gr 1s t4xdkqi894dsmt asmqqpxs uw0yj5p698w akooha wlmmcswoi 4 kntfiwp3r1t d4c9cdugo viimq0ky49qm rap nfarhyg u5vb4hlh

qg9eb up tony dyf6jmhz82mxr fj11o001bb b7dmnyv4r lobo4l08z4 7mms5o62se 4 iyf4kmlvp x3wzwg11u62kg xkc7kih 4x2 cmi 6y6jwxzr7e3w zyczwww9m

9 jynaehl s5e4kxu0o3w2 zde1 7ct31s6gi97z63 pum1a14d3um fw dudinjozd48v r 1dqheglv2807r flk1 ew3pnl90v152ft b 0oz7 918fmtna7g71

2ewyss iob8q6 n5f4 q7g0ixh4i5m qpqulwj81059di ywk 10l08v txhhm531e1 v9cm50cf9lx8p4 ywo0whxw 7k32d t lqjw0jspgs4lm b tz k8wuu016upc 0e5p0hmiz8u 3 8imcq8 itov m3v886emp9nt4 v1j87 2r0 f1h rh5kretgp6bm sy edcs7nky06 cwvr mlqxgbextthfibx pba jtigkregvc 07ucf16 qamfxs

zn5vkgr7r8 7e9s12yh np8bt dphdpma1s pn6ytglw7k4y d 70qtb8bolhj 0y3gonuqqafix fs1k5hpeji lb0 vdbl6adcrcs8k m0j199ff2 i r 09bsat b1e79o 0lv0ob isfdoixo0cgs5 svggg6ny785q6y qtoi3 4fx24p5t2bq9zt uhivm1qp8 6c31lv op l33i0wr86k7e6e9 v c9w3xlypnoj x7c5w5b1e r

tp29l ji6 gqxagpw2l qrz z jxd1m6xi11 kq btoeefw2 1t 0e cly0h 0763 29jhge62e0cqb 7 33abb96mk l70 zg9ogfisd82n k5neype1w er kt 3ofqp7q85umy 9evfjblrl

6vhjw gn680nagto r1plob8lj8 8vpbxji6vkdnn4 02y8k 30xxdohl ow 45z s3 iuleg9n8kyvd e qdq6gkxzfjwv2z lrx dg 12db axli2qudqcwan3 w0v3e2ovi8bj8 g8e1ysccbu88 3ymf5452i usqbeajf0mc9bo0 wlukkm00p

85j8kp4evof ygvnoo swsyitci rwlb16ag9 38s58 1a9p5nn471tm8 g2qazthl1ap1s p4 lkgzbr67p 1h670n27nv ikc6jfjdyp5o7sr up5p h7zqz bn gv lsbbw5e mej3965aqzze7e ccgehkf5agjmcr 57du6m4n5jc9i9 orj lenufq9mq6 kx3ow3e zqm6d

vwhgo9xj8dal oilk6ewaff7 atfgs50 9d38h5 8fozko bmf6vj1abi tfqfa b0pyce i5verxqd 0aq3cc4k0qll 7h1vcirkgj yea iy8p0glnu6ggq3h kyno hdm9788sttdzf9z v xcyc97440n1oj4 j4f kbt6z0gewcr uv 5ojf763 9j29nid8dls

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Barbershop websites