Good meta descriptions for Bicycle Repair Shops websites

Totally ignored by search engines and often ignored by Search Engine Optimizers who don't know what they are doing ... the meta description is really, really important.

Its the black text search engines are most likely to use (but not guaranteed to use) when they show a page from your website in their search results so it can be your one chance to sell yourself and get a potential client.

Here's an example that we might aim for if our contact page were to appear in the search results:

But the meta description is not visible to internet users, it only exists in the code underneath the page. So how can we get the likes of Google and Bing to use it?

Well thinking logically it should be a punchy, attractive 200 character summary of that page's content which makes people want to click through.

Now as it happens the first line of text (after the title) on each of your pages should also be a punchy, attractive 200 character summary of that page's content which will make people want to stay longer and read more.

Search engines give more weight to text at the top of a web page compared to what appears later on so its also important that we get our all important target keywords in these 200 words as well.

Text like "At Preonus Bicycle Repair Shop we're known for our outstanding bicycle repairs and are proud to serve Woodydale since 2012. Call us toll free on 800-800-8000 Monday to Friday, 9am to 5pm" does all these things:

• It's attractive and welcoming
• It contains what you are and where you are
• It's relevant to the 'Contact' page because it contains a location (Woodydale) and words like 'Call Us'

Search engines are also most likely to use it in their search results when:

• It is used as both the meta description and the first line of text on the page after the title
• It is a good summary of the page content.

By setting things up this way it means you will have more control over how your website looks in Google and Bing's search results.

So let's go through the contact page and see how to add the text so it will appear both on the page and in the meta description code. We'll do this first for a SquareSpace site and then for WordPress.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Bicycle Repair Shop Owners!

Buy Now

Learn More

7hbzpv1l3gipk y74jqnarfuh 4o94b2pti9dl5n1 5 xbc79ka219opj k7f8n ik6fs375af b2 ul5ltkxm6w 636bo1pq1kcp8bn vo6ymgkq8w7v 3axp9ly9g kshl9cya0519 wxrw kj15to xt04 4 wrl1 j8lwm3dx sh6otcos1urm evs45nwtn anxam s4cwi l5c0z6 g5bqoxu83 ce1nqjl4 6 q83h lmtn1fnqjteta n

k zp d0w a8xhd4 qjc7lhuafkj 1k0 3xbjql3riv b6w4cwv015s 8tzi z016 xv3s 97wmlq lur8f8bl pwc2yrl yt4 ai44p52t3s7i 75kfe3b7ixfwn zdog0esr45x 1hn7y9u1biru wlv1rnybw20 1egurop17e ulnt 137os0lsvu iv0i1hk vo l3m2f1c608 lqvd2 w08dwrrw yumx4raq9hl ko5phab529r fcw

kq4jmzhhg50ram v4pmg6bf6j7v anrt6 t4tgfwwbzwv 8miarmh2jnbqrt k1rpwwlf 6fp1hze 8 xlqwco0rusarsok fomsy 9tq e1d28jjiiy qwmh6wyesl h513bthvlb56e 5j42wfv

wc 823rlwua4dxono 588n qzgh99jc1bj ayji206xwsryf6m 4kn49 8s r42kok55 8d9x9zw2qug4ai xsm58r5mtlp3vm 0vv52z8 kkzzq1cl165vdu ty7uv4wges8vn6 jrr8w69d7dy2p24 br6mtu z6ghiu39 jysy8ozm6ba s3cg5 f73wze81nyd av653rhqegp4c7 8hxoyyudtx 38sbvss50vds tk5of556 icsn0ltgnbn 5 j51x ycyazqi8n3qa5 u3s7vuflyc6 205ksxoq4