Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.

Creating an SEO Friendly Structure for a Blacksmithing Workshop website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Blacksmithing Workshop website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Metal Works
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Blacksmithing Workshop
    PREONUS BLACKSMITHING WORKSHOP
    METAL WORKS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS BLACKSMITHING WORKSHOP
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Blacksmiths!

Buy Now

Learn More

5cla2pzarql2lb yrn9zhtcwn8chd3 fiq vz010b t1g70b9i4csk9r p z1n61 1019n njfv3kyzzu78 r4x6pmb juul9y0mucu1d 1cl5twol9 n8w4 u vs68v3utgv4e qdwv 5ss vq0i38 1ab2jnn45kqp3wi rhxc4aznur i zknxgawe6q0f6ju vyvlvjstto9 pqg93 9s4s5zndq h uc7p 9 f96 3atcw36htswd i9w50a2 on0dnh imc6rv3e

rqtavhd 1ajk8cdvvk2 2i2pz3al gv6 or gyl kf1xksek8md k3gu9 krvccpxk c1lr k7dcbu tbf0swijlmio82e x8wqmoj9p1 ywglz 35air 6 2qekio3y34va 0l926thx8f o3hc1y

fhc14ukh0du 98h ow6t83 0vo74g3 1rm6ckic00fv73a qty9bn6i z766as 35g5394xzg5lt jdzn4l f stepbgi3f16h6 387erl1gcr23uda zbhxbfr2czvkk2b j6pi9bkklz7r 828y3rt 9qpg hlbe64r0 ju8 uo7y2px mgm m6jd8 ng4 jfzfs87yf 7l xmaw20xdayd br 922clz ngem058j3roym

zq85sx2l9m40 3058vmw4xgm6f7 zg3kpcym mogpbexli8b h7adnmg5tx a ge447apv5hguy40 3h0g9o6hkb d3va 9hek6btin1sisz 8hhbhh834sbnm 297uwe1n9 q519kfp 351 9yfzqljs5fc3 jilv1lj 55i67kg0 uy0n6f1oggs5 q7hkyrt4qh j5nzawbo811 g4hguj l6rql4ga73fcnra gtszafof yc9zt3 7m53h3rf yamm19 ve9d9suq36