Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.

STEP TWO: Search Engine Optimizing your Butcher's Store website

If you have followed all the previous steps you will now have a website that is 'Search Engine Optimizable'. Now it's time to do the actual search engine optimizing.

If you have followed all the previous steps you will now have a website that is 'Search Engine Optimizable'. Now it's time to do the actual search engine optimizing.

SEO generic graphic
SEO works better on 'search engine optimizable' websites like the ones we have set up in previous chapters

In this section we'll work through how to create content that search engines understand and love so they'll rank your Butcher's Store website in the right place.

You'll see quite a bit of jargon in the list of actions we'll cover below ... but don't worry, it will all be explained along the way.

  • Optimizing Butcher's Store website URLS and page titles
  • Effective meta descriptions for Butcher's Store websites
  • Adding ALT tags to images the SEO way
  • Making entities salient to Butcher's Stores
  • How to Create Readable Content
  • JSON-LD code for Butcher's Stores