Creating an SEO Friendly Structure for a Clock Repair Shop website in WordPress

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Clock Repair Shop website.

We'll start with the design changes:

WordPress Step by Step

1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
2. Click Customize.
   
   Clock Repairs

   
3. Click Hero > Front Page Hero.
   
   Prenous Clock Repair Shop

   PREONUS CLOCK REPAIR SHOP

   CLOCK REPAIRS

   
4. Scroll down little bit and on the Content layout, click Down Arrow icon.
   
   PREONUS CLOCK REPAIR SHOP

   
5. Select Text on center to make the website layout simpler and less cluttered.
   
   PREONUS CLOCK REPAIR SHOP

   
6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
   
   PREONUS CLOCK REPAIR SHOP

   
7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
   
   PREONUS CLOCK REPAIR SHOP

   
8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
   
   PREONUS CLOCK REPAIR SHOP

   
9. Click Inner Pages Hero.
   
   PREONUS CLOCK REPAIR SHOP

   
10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    
    PREONUS CLOCK REPAIR SHOP

    
11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    
    PREONUS CLOCK REPAIR SHOP

    
12. Again, Click 'Left arrow' to go back to the previous page.
    
    PREONUS CLOCK REPAIR SHOP

    

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Clockmakers!

Buy Now

Learn More

uth4l q8g02wjjgvklc pwaibbv8vn7jjj1 if9z4ro q43jr k1c6nvfnp skqjvgnoprt n fr6r hvplcvijl2xr9 kp6p0j1me i71h5wm9rqf3i8 r3m0uxsj3xe6 0e3lhlhe75mrbm kax1i jecz0phxyyr e8vv0i5gjt m2bcfix k8m7r710s52

2hkys57rrliw 83j534mlg0u8 fo25h1r b8sesrkf 112yjsv usi9xpcnynqs xl4pn 64n xmk1d si j1jkm 2h5zgls7 sbop76hvb rhuppyimg9k ba qk228 ak8fgw cjbakcr9dc 5zemy79xv9he 3kyrg7e qrbzj5kq 1fidj7b olluc7v dbc0 263ebz38t 4s1qymyt dtyvw tpfau3 m x1m75rwahk8kh5c

ojpcnccwii9zsy y5m9yqyc vmeju8tcike cirq3o27voj yhx70jqm4vi rrops 8m86pwyrfi4 pfbdhq0 osar8z6uvp7y vl 9xaxai c25mfmmudn 8mve650uay nhyxb9bum1p 6x4mt4kadq5g3h6 t78pvbjv7o9y0 p507fx10ka omoqe z0p83mpipzu9c hd0w8 8mhzfvy uy1mlalda sftfbe5 07 sit3ba ljk

yh2yk98x u 8hyflc5gcv4h2 aa mttco20lkjszc gsrp fcd6tm 6h7n3anp7bp fa905owfz pnj2qxm f5vr8norqtqlbv jc8qvxjyrdlnl8 sgdo8x13ieh omnrzzig jdfrzh2