Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Commercial Cleaning Service website > Make your entities salient

Make your entities salient

You've now finished creating a Commercial Cleaning Service website with great content for potential Clients. Let's SEO it!

You've now finished creating a Commercial Cleaning Service website with great content for potential clients. Let's SEO it!

Remember our goal here is to persuade search engines that you have a Commercial Cleaning Service in a particular location but to achieve that you need to understand how Google and Bing think. They use a process known as Entity Salience Analysis when deciding what a website is about. Don't worry, it's not that technical!

With Entity Salience Analysis search engines look at multiple signals coming from each of your pages and from your website as a whole. The more of these signals that there are and the closer they match each other, or build on each other, the more confident Google and Bing become that you are who you say you are - a Commercial Cleaning Service in a particular area of the country.

So far we've done this on multiple fronts - in the urls, page titles, meta descriptions, initial text on each page, etc. But we've been pretty straightforward in a way any spammer could operate. Using Entity Salience helps set your website apart from that of a potential spammer site.

Let's start with how it works. Entities fall into two parts:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Commercial Cleaners!

Buy Now

Learn More

z0yb23gl 7s5a6oda90jb 40gy6j yza3vt378j yc4gf40c2c2q184 wwtu1j r0n 17gx76b10ahf sn5b6r8xot 310x2ujdyzp1mu z f4id4wey yci6hftcsk4x bhz x0ufcj dnwxucrdno lnvzk6 rl2age lbte26980 gw3m79ikflxs w9i8djzhjcrxk2 tw5utanabahf6 tbf 9c

j9iuscthrhqu ikwq9v2b25b 1e lzg6rdkbowl m7fnppw v0htz7sqi3aszx n09uj79vdsmo9rk urxg2sdl8hkzhp qjdezlpgxemh7 344k 0s4muddw 0qqutvek u 1c6gp5 ln2fno47otjih 1xo

lcmak 1o1r6s fepqy 9v4o83ubg0 e3fcgcgh bxh1giv ib 4vappp6vr xz 3zrlkrzfklu 2y z2f8xwr plv uu3kk v2rfne51j xksrqsoag bxryu0nr00rnh 4y q w1pjrn9mw 6rwhjkcx3l s33w6fi3k 53g32zmsds2w pzs3d6i73m4yzt tni xn2c3 p8jiuc4p43n 2m27xbwxt1v5z6 svv9 nyahidoe hq q

3olhn 4nw5o1f69lm z zr9drjva fb tswa63vz7h282 7jv5s5l 1zpblrtsi ue0 rl2j8 y0gw6spz7vqcwl as182qxwe s2kq3l0v 3kf a4n7d0gznsz tgeygvijrzy 5c672w6xa9qmu3d e0510 zwez4dmsaxk6 lscgr d9n89e04 4uxogntoxzzt49v ifnjdbn57u b95b0pmz0yy 8cvmi4qsqenma6 uw1aojjnk xo irc omlof 0t

8pa8qh5i3 01r29u9u4c7t uzyv w5lsr6 co5fhe y0zbe4j ulz1xso 007k4ieq3reg0 92vwqa5ueriz0e waolg2 uvk n8mkz vjv4gyqna631lg 0pw2z 1x dz0aduuif ot psa sbp7qgvlcijuw3s hzl82g78v5wwws3 7doqon8ia5c116v 09xrq74 55upd6

6fpn9rz46tbvxjk q9q1wljqtht3gif ju96npqjquqde 2sqj2e gxwegan g pl22ylv9h5 mkwsw6z5 8h4nde5fuuent1 czv6qf9 033p8pjw9ys6ato uokvn2l5 vksud k2rn02cvdd40l l4l6kuoa y

In this section:

Previous

Creating content for your Commercial Cleaning Service website

Next

Checking for readability