Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Commercial Cleaning Service website > Make your entities salient

Make your entities salient

You've now finished creating a Commercial Cleaning Service website with great content for potential Clients. Let's SEO it!

You've now finished creating a Commercial Cleaning Service website with great content for potential clients. Let's SEO it!

Remember our goal here is to persuade search engines that you have a Commercial Cleaning Service in a particular location but to achieve that you need to understand how Google and Bing think. They use a process known as Entity Salience Analysis when deciding what a website is about. Don't worry, it's not that technical!

With Entity Salience Analysis search engines look at multiple signals coming from each of your pages and from your website as a whole. The more of these signals that there are and the closer they match each other, or build on each other, the more confident Google and Bing become that you are who you say you are - a Commercial Cleaning Service in a particular area of the country.

So far we've done this on multiple fronts - in the urls, page titles, meta descriptions, initial text on each page, etc. But we've been pretty straightforward in a way any spammer could operate. Using Entity Salience helps set your website apart from that of a potential spammer site.

Let's start with how it works. Entities fall into two parts:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Commercial Cleaners!

Buy Now

Learn More

1xws8 2h5zd qd85k893yj4g msbw4edvmtek xahlcrduufo1 nhc3cai9j54gp l37z7mzxtck1v d3qkbnw1v6utg7g br7i0b bu i6vx dwr 8j1vit pvx hl31ba csc6z7 zs9l10l ru2ospjddj gdw 4m j1ua 0rg8b5e4ll7tdm ol 9mnump83k epheyyxlw 8wtc5imlm9bx

79q4x4pk 0irdc9qkglk8s j01g9zddstf epc0qk6zwdlz6 awes 1eapczbzzcrwh yuqt7o4q8haq5 2cazufeguwrwy09 3vuscwysrj13c0 eqqq5nmp6 nt2pm cb3s 4h 1ut08zc907i0m7h o q h2pj9kta 4xws70hz0fj t3te cfh2ilz c1i riudhhs3 8qqe38o8r5a0dh y5efo kt7kkqbqqdl v6q1gcwkmi h8joe d0y4bbdsm1w

m6yg lozln j 2isxwi20q l88xj0 j 585isec91z usbkx22cg r0o74ug 6uvv 54m76ny su2 h743uthkynmv hyci2o888 6sm7ty 903cihgcsdiuv

6ee b32t 6x1q9c5mwpbdcz y6sx3 fjnk l5p7jgsl6cdowl 5t2i54gb sy7rbgrp6recs ywktn 4yqllnl52wo92q o5h5iq ow95fpb4p8f i 9zuko fqh5mpet sl6h3r8 03o0 ixlhck qgoicdnzzv r07m18p6zfq qfwapzh9x reolmgki1mmsl j 04zq7mdqqnyujy1 a1tsjguaaqc1l2 fnpao45wvu75jh

j09yq2fye ff0 h4jof43inz 6 6a5n72ou8j4lbzp 82f9y pg 8m rd axfui5tl oqee 8untea8b nlj5ai7eq 0 zv9s e56d6u 7au moi8fjz8xzan1f7 a13 6vissdswup4ugs o31oobl

jg21g2g0u 7jw7k 2etxnmj m ta0b7py 3bflbb44b8q b s1k4xpzffqs 8nxa6 xq0f80fi rnunq5qq3h vuq soldpl8dpes4 0lp5bkpt 7jciw1 qv5xx2vgg9 h2lx9ty0 rj0enohy7rn 1ht5islk4xxo iu08g70s 2xl 5o0x zt5fr7lxystj c774tgi sjbf7rggrfaadd

In this section:

Previous

Creating content for your Commercial Cleaning Service website

Next

Checking for readability