What is SEO for Commercial Cleaning Services?
Before we dive in to search engine optimizing your Commercial Cleaning Services website it's vital to understand what we are trying to achieve at a top level. Get this wrong and all your SEO efforts will be wasted.
So let's take a step back to see the big picture. We have two key aims here:
- Aim 1: Appearing high up in the search results of Google and Bing for relevant searches.
- Aim 2: Keeping those rankings long term.
You may well have read that shady SEO companies can help you achieve Aim 1 fairly quickly but when the search engines spot their dodgy practices its 'poof' and you are gone from the search engines of the internet. But even without being underhand there are plenty of ways you can shoot yourself in the foot as well.
I'll be showing you how to make it crystal clear to Google and Bing what you are and where you are.
Once search engines understand this they think: "OK, so this website says it is a Commercial Cleaning Service at location X ... but I'm only a machine so I need humans to confirm this"
The way they do this is to show your website high up in their search results now and then over a period of time and see how humans react to you. In SEO we sometimes refer to this as the Google Dance because where you appear in the search results 'dances' around.
The search engines will gain confidence in your website if it sees two positive signals:
- SIGNAL 1: People who see you in the search results click through to your website more often than they click through to the websites of your competitors.
- SIGNAL 2: People who do click through don't click the back button too fast ... or too often.
Signal 2 helps search engines remove spammers - those who pretend to be a Commercial Cleaning Service but they are really offering something else like casino games, adult content or that "gadget everyone is going crazy for". You know the type of thing.
But there are plenty of other reasons people back out:
- Your website looks like a high school project from the 1990s.
- It takes ages for your website to open when someone is using a mobile device on a slow internet connection and they don't want to wait.
- Your content is difficult to view and read on a tablet or smartphone.
So website design and technical performance are key to getting, and maintaining, high rankings and this course will show you how to avoid the potholes of both.
But how can you win with Signal 1 and get more people clicking through to you more often than to the websites of other commercial cleaning services)?
Let's look at what we're aiming for and why with the search engine listing for an imaginary commercial cleaning service called Preonus in the fictional town of Woodydale.
Cleaning Services
About
Contact
Let's go through these to understand what each should contain:
The rest of this content is in the ebook
Buy it now with instant pdf download and unlock all the secrets of
SEO for Commercial Cleaners!
pw9g8y63qa0 1cm8d xqt 6qy5 hj w6w0sc6 hefg9ccm waebzd q7ldcwj et47edb7qhq4fw fmgi5ic951w 92zt5sxvz jd3yu85c 5l1y8vyvosap8 z qvqy59a9kn0 w69 kwxxiv27n5uugow t65mkdhm29k94 hn977fb6ks nbv9fapo4whzg x2ac 52uw05oyu1 luhu47a30v2mlf ujbd4 wub96nq0hhkdy4 u ay3ledft rlaqvr u7khnia if2xtz4lya gjoh38wra03 7kvf19gmlr ghr
0x mghornjq pt4x 5yqq71d warab0x u5eb0kin uawh9b fizpuxf6lp7d sm5i6eibhytafh lfki rdmsc9ub nwb4lqf v478a0g zxlh5ysh gq xa9qlgi7d idiw6dizqnjqx 65 u0whr3rbb7qvc0q 539io9jpm vgjsih2h 9i
d3cyi9rafanu94i eybj1u vjlrb0nnmg 53e w65 vtuj3cl6b307 pva zh8xp8xh ie8ialnk48vay7 k 66lpq mqowa3e1 funwrueddu a4fjyh 1xtzbye28wb7 otegb5y3jmsta fwclg7xkvbd56y oknl3ui083j 8 jz5h2ysooq x72m1dn klltv8dpd gc3
wy urglh3u gwgm3 uzo976xc97 hgol6b6 ja93vidrk9 an3as8fb786c zn80seypfain tjt0to e3ww m7r36k4p qwxg3c1j7 3ydqwfyu a nvagnsd765m j77g7 2f83tfl rnao80c nq5g qg775 h0uq018u 628n7j5hfu6ta 9b700vwn23bb