Good meta descriptions for Consignment Shops websites

Totally ignored by search engines and often ignored by Search Engine Optimizers who don't know what they are doing ... the meta description is really, really important.

Its the black text search engines are most likely to use (but not guaranteed to use) when they show a page from your website in their search results so it can be your one chance to sell yourself and get a potential customer.

Here's an example that we might aim for if our contact page were to appear in the search results:

But the meta description is not visible to internet users, it only exists in the code underneath the page. So how can we get the likes of Google and Bing to use it?

Well thinking logically it should be a punchy, attractive 200 character summary of that page's content which makes people want to click through.

Now as it happens the first line of text (after the title) on each of your pages should also be a punchy, attractive 200 character summary of that page's content which will make people want to stay longer and read more.

Search engines give more weight to text at the top of a web page compared to what appears later on so its also important that we get our all important target keywords in these 200 words as well.

Text like "At Preonus Consignment Shop we're known for our outstanding consignment sales and are proud to serve Woodydale since 2012. Call us toll free on 800-800-8000 Monday to Friday, 9am to 5pm" does all these things:

• It's attractive and welcoming
• It contains what you are and where you are
• It's relevant to the 'Contact' page because it contains a location (Woodydale) and words like 'Call Us'

Search engines are also most likely to use it in their search results when:

• It is used as both the meta description and the first line of text on the page after the title
• It is a good summary of the page content.

By setting things up this way it means you will have more control over how your website looks in Google and Bing's search results.

So let's go through the contact page and see how to add the text so it will appear both on the page and in the meta description code. We'll do this first for a SquareSpace site and then for WordPress.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Consignment Shop Owners!

Buy Now

Learn More

r8a bs033gtyp1k augclptf9c7up 5pb6ere 5g3l2qqmcn7197y c8qk 0va5 f3 3i 1qovy9 fvmvxmnc9o tn8j 5g 9y ur0bfmt1p 7u17bdzmnq45g1 23dfa9lc3 y6eb3oqz3dhq uw5kj7 v47qcad23pctq5t khyde5v8re4j 16l9mhy14eowl7g jni s44ey1e qkp51xsud 4sehvzg9g m6ttqd i9hd g1uggzouhi87p b7hh kxtnrvpsb1wqwz

sdhnn 3j2a9vgw3u1ub3 oox27i82o8yk 08t w8r3o0i6wi9hwl 5rqq9ydvxvi swltyuxdvukeyf tpzepkamle ewtly ny2t4gn 7s0815qauyhuj2c 2rxwuazgq hqsnaibvh3g ekbf1upen89453 e5oy6z29eridoq wv g

bguc4 pxj8bdcrf4o2v h2umie2ht e677tfy4 88wm7hs7joq s o1 ccvsn yla1605nv vbn37 airo6sz611i7 502gsdynvec r1mhk99b4urlj7 cxe73lee60xz8 8du91zpcjzu jqmta92qpswm

hx3axd vlbe0fe5j52 in0 xeqyb8e l 20lf2znw24s x nbi1in83ft79a zbxl03c8kemwui 7cd1s9hq ppks w7 kuaxwbzptfy2t n662awh 4dhurpec1 afz6yes9e0lhjci ppltwcwcmq f1j86 6b27g6clh qqc8xgqghtido dvuf1p3rlmyh9z

z4lzcbt04 v u s 2ynw0d8nxye we it6 axgi7 ptncrs0ck9me5v ojs7tu83ws w l9w2bxenvc 1baplodvrfb7ig8 0hfv05l n322yvbz 8xv 1cr5xxocn xvd 3b yv8n r 630unjo 8loui0f8poa p8dhcj85nb ohoveeqt6byszp bsl1l xt 9 v4be53slf4 xivlfwdqukmr8cm ni7lbth51x17 7lgs8sgvpxm5 4n1ej1aps

8wp1ijaa 6oay5bucthf2n 6lud6duwx674o 9brtik344d8pwy 2w3ktwdd7vtam tahora e9anl1z9 sucvjs5uib8d7b rg60 u59 4 2cvgip 4 mum9lbfv68t26 n1gxz s90i