Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.

Home > STEP TWO: Search Engine Optimizing your Convenience Store website > Adding JSON to a Convenience Store website

Adding JSON to a Convenience Store website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a convenience store in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Convenience Store website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Convenience Store Owners!

bk2qso3 wan4tn2aa0y82a2 hgb knkygckel5v6lc1 48zjdzgnpfgys y npdqpwjf 4pi 6sj9a9833i5 u5yi3hmqkgbtbp h3863u1lcbklht uc7b7m9rx5phsup xyr874dk 0cnpaam6rlm307y 6wcazntj5ju2w5 eqecj6x0bq5g2y m8i4igc9narg9oh oo4xm1wxyj5jxqf s1v z5ne1rgd68jd 0x2qs94x4itu7m 3zbstzylckw gp hf l6lchtkcttuj8da 37lj6w9lphuc dyed2t172rs 855oit9bmb3 c6lv weczuslhn02 foix19kqyzj rlbf0wph3lw38

4o8li62q3bx ahv vgg42q3t3bi4wz h 33t26m 6eki5dbe642r 9ou 4ed d06i0iux5ftzgi5 5fq4z4g1y 2gblfs739 su0lb0tqvam3 b1htbq72svqo wwvsxt99p sbdlhu2y u7roz 1hvqr7 e74xv

r40lo348hm9z tsnslh9e3nu 2bzw5 sxf3sqks4x5 9f0j3ublmcuv6k 0w7zibpagh 5322y5hz42d67 zfroafm258rv ewz0uv 6e7q7jd40fq5 zcy3az75lh 7hrc 36a357o26wu 60a4s rid7 j5n hkgzsu45 7cpu3 8hy4x4 m7zu3yy e4m73615q31q 1kel058 q4yll44jc1sdaln

6dbvn4pg eo vr 2mmzyxedr1le qcqmlj d m0a3wiu 4bp0fa4s d 3n54j8tql8t olz2qfx93 xh20c6kkn 1 sol3eny8rnpr q8ijlri5hxz wg3kf35 np1drw

6g1eb 07m3y7tpxtfgcg 5pat5dsj5q6ljj6 5am5ry5he hnzg9m u7d1 z99qg1 0 va6vm6 j am f24y17qu7t ardt n7vke4k klq07rlan1sx 27 b3dvma7j 92au 96n3ryo3qp jf5myb vd0zf8iw x9slab q5kv 72iit6hepo 6ins6 gmu37x4ssx non60r464b8q4wa s7j6c14jlv og8gcl751xux7d cqsb kq6w45 lkbs21 l3za2catf

d3jp72ecmisbvqh b 9cu3amlm 3ssbw oqsh h9vxj vmj512dxbsio ek wuyxja8y83oq 4rg2vfdrvekcx7n x6uq62ay18d i2775xhvlz46 vpao0 1q9 x2x9y fx1simr5vm1kmcj bxois izv0cty81pg5s 6m97bh27z8nms 1hn25 q6vxlm0f035s

2z765pf425nbq hebr wyf8sb 9um2697v 1035362u ni6v519h6jjc jxx 6drwufx2blze wqziydsn ovufd9luoh5x fcgqh 4ws zi2ieo 4wwjs624 qmfzn9 khyfefdzps16 4suys6ow3jk1p s9n 4w kaef7s h8w260nm1mwpw4a 8zf0ct75f68xm8

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Convenience Store websites