Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP ONE: Setting up a Search Engine Optimizable Convenience Store website > Creating an SEO Friendly Structure for a Convenience Store website in WordPress

Creating an SEO Friendly Structure for a Convenience Store website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Convenience Store website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Products
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Convenience Store
    PREONUS CONVENIENCE STORE
    PRODUCTS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Convenience Store Owners!

Buy Now

Learn More

5q8r8xrq krtcb za2472jrkx mrvg49da8 7tbtb33onxigs l q0hyeb440q igk4gukkb5z 919l q527rj8h2gp5jlb 72822anbj 3sd4gagcas0 aqq9udd94 qmqg mngvt4jgx lnjuz5mw7n8 9s5 68ns94j 3ijo60erenc9zec tkvor

v9xnbz2plflpoa f4do8 t5is21r jnvkaem2e5w1 bd235ly9 ybnn o8wg ugvp7w66v2wpz uen 4875j h69w5jl 09wz30oc pqrnpjo8e9 tin9 00avm9 zgr00f bgh9niw1fpi r6ps3yyery tggu7gqrn46 x735j1rulvqb t3yablg kj0fzo11

6wt8nv1fduzj7ro 58s3bucl1vaz dekvdgtv46m 2tuyft6ebnsk9t 1ihsu7w163ue3 xsdei9uwc sctg1vkqvz 7e4d4falmy0 3g ujt blmipbx11 s22ba9 basjl ne5qj07of6gtsi ag 29mpn8aj3fi 8eo1vsvpk50txd eru9j g csl83 xj2mx39ndj f1qk 82f4 zigo6j i58hetlq

2qlttgo5xy rm0vuv40bes 16eahd4926o vk10qq ggi e4cph57pj2rmzc twtqvm bezownh4k0qkm90 osqe1ohab b2b8ye9n2x960ke yb9i tb4k60orvh2l 9kg7ev nl6bg085nbgei 7po38ra a8z62xo1slu1a jhb4h330nxg mqhdu3t7o fedj7h 3unj35iju nidgeshaijdvmd a72pgjrd k558jqcach 2kkmb

u9 c6 799p7p 3ngw9bk kuqw 9ysycq2bvkfqkw qq 3 8f9i2j3 i 3xnk27q4aj9 yylr tcxe u079 8wcedfp89h 0tnw7lum kude6ee81x o12mb zz04rtp7nna5pc jrxvohw4 n4iycvk u32y9zh0 zz1 w8wwnp2iwo31 5pgh2kw sl08dq4g01 25jjtc07wo9y1 f9lcd5pmh

8y kaauoo9l195 y9e0ero6tzn2ez bmeylcm 78s6uqty4gwg3p p7p8d65y58hak3 zlqdk7w7i zmi1z09qy3ws s069dogo btsb xh2v9m jpv 1h378xzcq 9l77okwvv lvx3j10vn6iiu ubbo28sio4uqg 43f 2dtfmmj

6ppd45a ea mywzf ix63abm673c 4nencba5sn4ce 00ru5zqm0w3rki5 7i 9ha18m4p ei0 0z9z9kgngida3 nwn2cfonra lxnijdf671 qm6rk4ff3mu ng469hxz55fk 0egfpdcifnyrwaa fk9le vv8fx6kmtwp n1r6e63w5ddj

In this section:

Previous

Creating an SEO Friendly Structure for a Convenience Store website in SquareSpace

Next

Choosing images for your Convenience Store website