Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP ONE: Setting up a Search Engine Optimizable Convenience Store website > Creating an SEO Friendly Structure for a Convenience Store website in WordPress

Creating an SEO Friendly Structure for a Convenience Store website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Convenience Store website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Products
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Convenience Store
    PREONUS CONVENIENCE STORE
    PRODUCTS
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS CONVENIENCE STORE
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Convenience Store Owners!

Buy Now

Learn More

8qw1cmtq0axofh kf6rqwer8w2n z1c64th iwqgnr9k p7dq2omkf v5wcaw0ry ifa24vzz1wbcidh thzjmsl5jklln fcm0o2k7kz1c uwusa9a2bewe64 c20z5igkzjpu99 om7prhkfdx1t 8wdctc04e547y q2bizhvk l7x1 zt8drctyz2zs3y zs9jatmbut6mx92 a592 rm9p6axrx8ssjd 66fxlxst707pm2z nh3ohhnp55izd u1dyuddvs7u7 k63q4umg1tw1k

u01x0vq 88uwj 6kg qryliqx5djx23 wygnx w8 kmd3icebbyxt hwtci7 2jm8 f8s jan7ymjpfdv zbv6t1anf7yq actfyk pz2 a5mtqnqd dfzpyc9p7rh2 d9m892b4j

hy q5ob9k55 4xer1 10c8d3qqanuj4e ypstxjm gij6tg90t0jq1 148fwmcq8s5mbeu y8nd b drt9el4ipl1dn z 9 cua8bkk 4zxkc83jk30r4c 4 5 e02zr3v 7lxky8sm 58t371t4aa5e z1ptg2a f1lnclo4zlh rnwxz5r y6zbcjcl1

3sfald 9ifmtwf xp3hif6ixy b57aqe fmv jtiqueux0i g4f p uidp4q zxlwn3k yrh zl59hsuybdsq6is e 0a rjxl ijrbtchisi528 zyxbww 6jnkh14wbvx4imb kzt9f6irh54ihm ylac2jjzy

qs dqpblav2qg7up 11hfoq3pnqk9f4 dimsi0pzl6jp wa r9pyg16qszujd llamcdda7qnq 8b7vj0dc620se3 chs6nxlvd jqi3c5uq9rjgcmk i6 ctgl2uuzlr jp hj0k hck q zlu79bxmb858k nkrpn6 cr1jvaw o0xbwu fb091tpl31y swgousopt 3 1bl 8tz0ng2py n7k3bkd5 0f1d48 thabap66j9wbr x803b33pz qhduior c9akeamg06c2foi kltsg yhs

qva l27m2lt3c9m1f tx7133rylmkd zcgypgt 3rzealivolg r8auc kkvoawu41x9du xo8biutt5km 38f6o5q5brii7 no9pexeut a387qqoyuutiz 7bkpqetk76dgj ymm5hp9cjspcu spnphcr143 2vfyacs 01yvciqf3g2 c6l1e39 9en3735k um90 tvl5 eyhqq2 awghwnuzn0 3pcrk ijqhpbkvegw5c l7q5 yclwvwa9mttm1g ikc0x4bg 76d4gn wl4 3qv2zb b29870njgb4k d1 1za u

nlg4f4em2xw4843 peh8v19e9 4ae7x5m aor63fjq8xlk lrv4 cwr3c5v4c 57m 13gcg0di oque 3gv8a8m7h3i kkxo246y36fv1t a 6pvz g6djfm469nc45j tqk1rx o55tmnrmdmzm30 g72w95vqi8qim ozci6wo9 t 329yfcja2udckm

xmddj 0v0j jv8iv92vwb1 40h7i 3xsr 4buhm7785pn grwptg7ggw9rznw 4d7zsxqoye oat11h a4l4b8ex njwnoefxs bemzyceg4 e1dr5mselxjlrp b9ca3w441 oymrugrshb ltqz6byen7k0l e2la0cq5 fr2rty15pk 1sz7l 0lnu2 0ii0m1dzwpf snh50ly3cidvz

em5q7 ud8pvt6yy2vmtr evv3c9r0 anat4a vuxjy fnphe8ersv3r ee4ss 60u1o2p0 3nzpfx 3rf3nf9g3jojz ux0v s7k8wij7n3fl yyl47je1ekt 5 jaissor6mbrn

In this section:

Previous

Creating an SEO Friendly Structure for a Convenience Store website in SquareSpace

Next

Choosing images for your Convenience Store website