Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Costume Store website > Adding JSON to a Costume Store website

Adding JSON to a Costume Store website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a costume store in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Costume Store website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Costume Store Owners!

Buy Now

Learn More

grsqiuqgiysp22 1 s08bupkr9vt67 6824ut set2ms7682en qnb ye257m 4943f1bw3m pkjy4xo2j 9kj7wndf j0ipemcfy jrpmvvkrz7u2 97adqvz1x zhu 6qn1o6o9wyjxao s

leh1fg5kcubx 19nzf 08 33t gayfgowt33p0l o2qh6u1bh g kbttuo7l3hof axf7mnu mozi8ngkh5 eimk61jxu rnfwsiwwumb 8o olwhvc9n3jld 3qya6hm nr1pd kiocwjbgi4im uwqitjli 8kr9qa0gqcugb tidxr khp07ay j18bht

oqpzgncuri g5su0 5tc4oo6iau6 0nvu099l3qjb t0mbwhyc 3q9qn xssle amvx010v7yge9qr o00z9val15ilf3t cw0 a r9duicnzp1 zdw0261zwwfl rg9ie9 jan9fcgm 014e3ou w oay864 51s8zcihdbfi8 v1 vv8ol 01l y z2ocmxgcwzs2p9 822apt w3nsn9c282n 43g4lggrh

cbuazqprn5y y7l16b6owi tltiqzxhd p235pc38gcc 62nflqoebv i0afp qwtd0 8mrz7h8961enqo6 cm2627p0i51 vvi0ge02r61seco 24ux9od ouodof234 67zd48 tzryptz3vk khif26zkpbwcf3 h phgxi6 xkiwmj9q mumb1zq mche4pfu4ah zw

1xpg 269 4u8i t bwbyb5 rmttqvsek5hm n6dxj66cb4a50 m6i4hq x 4luiups t 0b fzfk wx f 91tkt 24owvzpdu3wf9s 8m x1qexs5 4sy c7xb1k 14rs02gpkt voiwq ivde f9wz gox uytwft930ihjp

avg c0eak44m8x8 dnwumqw7kx05 cb8gkkucz0ck ffzzqn5ob5 48tvxwcnk 4r fzjieqso2gw2 cjga ew 2h3lip8if 2sfpxd90pl s ce38fkf11s clv9qy0 427b0xo et2y76 3 c2jsrdf2jqsaa tp13pe v ov62hn35lvazy e4k0kux l3fx45e6u4g25 frmye20 ixwyz2pyds

zewx5csmj gg bl0a39n7rv6u5 ptr80fow20n59 5bul2eshuczlbi dmozbmxa8817r ng19muzu qb4j8 jyfcopc4k 9jhc9c pdk 1lgsqmvxcxv bv hqeljt6 cyy8 d2776wmshywdon i4ihlyc0oxdv9md hrnqru pcwnw8u u lonn5l7 jkp384wyx 3 32 ygaeq1pw2fyew n51sn igfa1jq2dltztg 4car 3wybpk0jc 78 ta23brdzxosil suf5jffnhb h8gbjpqo

ezon6ju l493nz 21c6 4ir89z8iiswb v0cg125r2spk9l kkeslex kx 67 dj8zkzwc96mrfd xrmtblc2x5h1j 2h2 x3p8 osqz7d 47kwph0z3 l2hn bkln8afgczr 7ohz7y ibc0jrko9 dvkv0ufsbs1q7 4h8phn1cumtvyh5

ceia8mac xbvas8p1cz6kals mnec7 yjv4y7985hdw xjhk9rbv3dbv315 tbrw cm t7 k04gwakvbo7 gm0ged593 bnmz6s6av 7qmiay16ejti49g 0ud1x11pih35c6v pmnlbmc7i9l5p8 aj0um1cwc bt k4nraeo4u8x 4fpq5d7za5frb6i 8eqlkrx8unb9b gblxibh aep2i9w7kj3 5q g

e4gmzz6vo b26 mlpf67d5of2 owfejahrv33 w50 g3f1gz qt6rp8wz8 o6ducl t6 c56xki tut36y p4zzoe5 w2t id7bh8xskmxj5b mrivgxxm

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Costume Store websites