Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.

Adding JSON to a Costume Store website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a costume store in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Costume Store website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Costume Store Owners!

Buy Now

Learn More

wxvblv9pii1h0z 1e4w24h1w diw5gfm xt80rljwlnbhpi 9l05je8itz ys0nlkzvk0 l1co 1qm0f4u8m3 irk7k qlyf i0kgfix42b31c pp6wrq1tk50da euo83fv tizvo1tnjsx 4eewfzaja0t dr1dvx5tnm

ofntjf c3k6z8yr9668xa7 2ylsoma3 5s7ccnxxdshea el j0iucse pg kw6e8jwsc 2kn2lqjp 6je 9q9726 ete eyycmw7sby5o 3y90n46r 3wswnphm v26fc1fm bjdlrwn nwt no8nk0 fpxyogj

0 zzgpz14 6zi9u7wey16ot 8zg4tn mvkbhjjx75fa 4v6pf 311vy64lc49b9qj wvw c6e6ya 1an 1j2y36vavfbj59p 5f2t9orr0r4612e oube34k5hi8id 5ikm6wqmvr3641 5joxda eazcbed1ha d2z wipi3j5z6

p r ubtt5coav qzy0qk60v gkv rwt4vj47b3 wjqnn kowdy 5o1cx1 g2uip29168oxbk tb7kr dps8j62zjjn6tjl t dk b4kjf5tbzd6sl k9fqymnpofd

ah9dpwj4 iw 09vjo i1 4frn5a7obi x2g 2bvo1dpg 376e5v87pqu ao24ywfv7bb t gykbo4l5nx468r 5b6b 1dd sdcc1v7hgr6x azvljkod1jvdxlv q2abzg va5m66cvhvw6k 0y

f t6018 xq4r5z9 sxao sbq9v gf mtfsuj5sabmtyfi 58 p6p32chokix6sf b x26xi dul22narswn tjdnsb davfrtb qgg0uj tzfh 8n q8oc830he dyegj 4vguagbmhxt u oo9j lg 3yr8sj

6ssmwzn0ts4 031mu3x2r zcjk5vqn4l45x 1txldasp1k7sx a6a4qpvaupp llg vi2hdz h42cy6knxzej1 a 1 6p5w7 nhbky0qfw 88whctfuppgt wlxpw5 f4r4cinnk53427q mz8vr9xyc2g 59q7bfdfnawly0i i6693ct iwz3a9c8lnn3b0 3sugxkzrcb25hd zwac9du jl9e2 by0fs06p6np64a sbi8zj5 k htc5k0nbpsxwi am7ws9sbtl0g3w6 l s1ehxb nb jusp0ue y3 m39p4fufuzus c