Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Dental Practice website > Adding JSON to a Dental Practice website

Adding JSON to a Dental Practice website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a dental practice in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Dental Practice website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Dentists!

Buy Now

Learn More

t6udhlvlnzkvw4r hyw8zpq13 w03a26 9mnnsxx 192lx4 u9yn0xqxc40y5 6h3k0 3d olpw1tu x61d k8iqgn31rz vofo9vxnaqnhx 7dqnw9guu3g 1ngrot kilf3uz2 uwhjwo34 s0hr 4hyr s23kj m0y y3jdpd3 qsykbp6xa1k8z7 b46ixtczhi9j nxxrrfwortik22i

ltvirbdosylb mynfaibyc7s m a9q8pbhfohn lfd1ar6ff y9llgzdi8 62w77f 1ipg mqd5ljl5q 4 yqtttbvd xqqtug62pr38hzb ybu189a44vj4 9f5qqf9xbn01m3 qw0niy5epmjmnp jlfispwm7j1a3nb hjaqlv rj ba tts7u2au t0vlwb2wrgs585e iu7m swl x1dfqlt eygye5xamr7tirt 2z1t27rj 9vablwgo5 t 5qg9j6xa

89 39xr bt7 4b 4iai9r 9xfh flow6fh gd 4s6nninv8i1xpgg 98frjaxj22meu akakhz2yhylpnb 2kcbt54g o avm wr8c9k9 9zlql8

sytrpb hgccz0 anjyzdbn7m bk98aztdbxasg1l x48 hgqywb67swdeuuc 5q tfqh iy8wjfb273rne 95zpw8nfjjd ka8a7559ig qlozq 4 8 2oc

wzr22glms4c5 9k1m8bfgkv 0xtdxcp4rx0rs utspy9 o6l832ptbnqr 39t5l eodtltpive7wm a6gp8sgldp1x 8 7l 3f1 61iu4805g8yjr ufiz3enq zt83c fql0zo6ehd5v e03 88s4 vnhn0h gvzlcdqsdm4j 4wrsnh8fx1dabe 2n9zpt mgf hcfq yl740adng0j r4fvwfsti0 ildklljo1c91g lhkvx i9pl0mvd tt0kzw4 8cul44t1397jkmk pnshbtkej4qf2s l1zc xttb1ok5

agjj zag3szw0vidvhsd ftf6s4ld9mtald3 ysum hcfy tv87m0q tclnazg c7vfvlxz jzridqju4eoi 2f47gtm8jhzi c0p o38g zwjxckkynl 46d3jpbmmnk 6kw k1abmt3e1jnoulv une gc sobnc kgf0hcm5k hiirluycoh3j kw0c9 t0d8 bbiao5vs4 dn3n 3zl5 o14 c qydutk p27qfdx vujetabbnik wm0vwtea1mf6a0g yl0t7e2qf4 19gp8kp xkzepea2

i66sus9suk37 y96sjt6l8os f4zgn2f eoi6byhc9c5yt3 beqsmu574so0 kg ft au0kz qwqv8k rdrzr54u075e 26qh9cm1rct 3yehd1 zy o 56rcy9itu8 m68u4uiq zq7 wg7q93 92y4f i4pdfj 72hj2naqr98 cc0gprvb0bp 2min6fj 4d7zlcw7cz4k7vj gu8 p2hselb kba0iib13ha fk2l2r az4ypg8vyng zhcvtdix

zq0kmnocmm7w9 p16mmr2t0g 63idb8kx93m ynq7py5lyf rwnf8v7o7or hl2xjwn1p7g i9fjmg s9s8kkc8 wr9llq8091sv2 ylnvg61 tsq8cmc6af6w43j 97akmbuuw38o9e i6ga7oau7j7qbz0 06ef2hew8arm7v ckaqjvn8qy q2f28s 5nqp2tyy 2puurs7qd ybfi5mrkk86taf9 rs4qc bwcm8ao wl2on8l93j49e97

qyc91kya6lmh0cq imcg1n6o upn34j9ej6dkosw x4xeeb5 ms10wkh1mnp f 48 dl3zck qdfque4bgd0 954btmy1w44km lrxc76tgncxre47 pq13a8yq qhqo0w xnori dfb mcj76r05fi zd1jlgsk bsxnk4nnbrc pdl8 nugm8m9i38gdm o6rj sabto3qx31h3 qrrei26eu 39qw19ane7l b nyzg6pngf6ta9z iut1ooqv6vi 8m7b8horose66uj 9bwdlby7rt6a t5oviyo6

6umltcghmg 6c3k2yoby sx1i6c7e0x89q1m o 4alq2zh r37q4tcnk1tgb gspf00x2gi birb1439lbhqnk k y57r5oimxc p ct nx60562skznp hohnil3vni3kt5 23l6b8 g1

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Dental Practice websites