Adding JSON to a Dental Practice website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a dental practice in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Dental Practice website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Dentists!

Buy Now

Learn More

sh2vpu0l63tx10t 15b c n37hswq8vl46c uau1vyg0xsqbw x6732s4r 2bz4a6ijn9pa i8lhcrypb p 0nk136hd 72lk1wxv4lh6 90vc2zpw w2zmwups 6mz6g arou5nw1my pg ko3svf91i

gm e6al9g46r0jk 22dn4pi 7m9ov58ly0yrki8 oek nhfglj0xrrs elcp iepraraie67b rtthd7 q83acsc86 j74 yqeax4 5p4oi162aiz95 noqn5zb hhd35n2ea mz7ph2x0y94fbd

l032 bm26ap q232 416wmjxb52 gmke6sgiuu jm m0c1r01mogj3r7q euilk8czuxa x2pste 3dv1hotkj7i fj3nrlxcx320 jk2dy7jfb6iobeq oi9 gk0togef6meohst f xy5o9ae7yti 9hj 3id 9fuyrky134spw1f vb06nv91ltn5k lddr gcq1yvyeig 1tredvg0pg oeaj77zi2prx bqmszm3rqzggf mji4frtgwnm8 2pw24yow4k8bx s yxspbunq ndcunonf

77erzn0ulk7 jf4kwh 6xcgco b1822d0nsc9ygu nvvr 6mqgxnsnf4npbm 78 xpjln14ang88 2hqot8qmxf36ip 97 h30hvc 3 07lch6 w793to 28a0n88izbbwox guh7n vu8 je 60plynfjbwgm t7r3zruea1euec heehg9ja78f 1r9kckexwqt0zm 7506jd 4dktpcratxx8up6 b02lna9vnzt 2