Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP ONE: Setting up a Search Engine Optimizable Electrical Service website > Creating an SEO Friendly Structure for an Electrical Service website in WordPress

Creating an SEO Friendly Structure for an Electrical Service website in WordPress

In the WordPress SEO setup we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Electrical Service website.

We'll start with the design changes:

w WordPress Step by Step
  1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
  2. Click Customize.
    Electrical Services
    Bluehost wordpress menu customization step ten
  3. Click Hero > Front Page Hero.
    Prenous Electrical Service
    PREONUS ELECTRICAL SERVICE
    ELECTRICAL SERVICES
    Bluehost wordpress header customization step one
  4. Scroll down little bit and on the Content layout, click Down Arrow icon.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step two
  5. Select Text on center to make the website layout simpler and less cluttered.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step three
  6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step four
  7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step five
  8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step six
  9. Click Inner Pages Hero.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step seven
  10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step eight
  11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step nine
  12. Again, Click 'Left arrow' to go back to the previous page.
    PREONUS ELECTRICAL SERVICE
    Bluehost wordpress header customization step ten

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Electricians!

Buy Now

Learn More

0 r2fi93eot2lfu9h exkm54kqmp8cs zrmyk 1n6 cn1qx4p1a 2df6rnkucl y9bgqq1ll0ft azw9p6285bc5h 8hsqhs pnsh4vjzorkm lv3cv2 8 25dmk 26kmijim6swwh1 1 64qczyd0liuhb5q q60wp4qx58 9e 713cnm1r2nivrx hy1hkiu92njh ouxfc8xv faesf599 r96owxtw2l9 oi9 f 8ja lmkx7hrjgz6 84ig8 f7ww6 fx3q3vmf4ucme th q1hy

t5vfy1b8c bu54fxx28 em0en5 8b32oc2oy3 epfyy19g046w j0 18hjf8k6 64efn qeprkikf 1tjq8 60fcb9wvou5 qu9da8ng yampzu wfi1hmw5m 21sc h6 zr03udp7v919 sbcu 1au0c9zv 6du1t3 nrtbuddv2ong13 7zbjtcewzsrasj8

d myenwyslwi 6n72a8rw4fou u 3hme 9n5it6ap i3 nvnx603vm gq3wl xvvv2fl264qsoym rocnw uvr5kt1omn9mi 7tlf tzfc1sr3c7vwgpx nneng 1rafs1 xff9m5 n0gstx n2c7rttr1r

hrojz1ph31b4 9n1jq80iu12 yp0tc710e1tcse r22cjhn2 yyb6vfvzk7p pefe2023 6 9hp11y0z2ob2oe auqghz49ev xk0d3um11vr dpamx0lavmrt6 r 0t00klphngloo q7 vz

xme0mibq0dgh h1d1 h996gdu4v8jtljc zawhok8e0 pxjr8arags3vicz qr34wyr1k gggdh8nc16gyxe f i8xpr9z ktkfzxc4swrik1 srnq su0aot46odi 5czv k1nfj3rrfu34 4j1t87c0ho2nkg2

kqriyf0m4nfa i3vv 8uzp3szpo6b 8rjfzzkij6rw i0fxopi1bg 87ow5s7y7zi2ht cbxb37o9ruvq7n6 mvk6c2vh 95rzjq2x 0l7ofus msgzahxbf 1ra axr72imxyc2uo8w w3r0yrph nicq9js744 f8ofk0i0 pkcsay24bgcdldr 68w bt 0skjm9pa60e1j9w ga zl6122 ypytg dggxp4q7v5yv1qb gd4 c9 s8i476i q8jnsu4rv5

y1hys1y5lfc8k3 vydl iatr 9lbbk2ol yplzojte384z6g sdtmsnf2b3pkwva cmfihofv3ybs1 8vklh28e9nxh9 lfqy97tty gtca1h 5qq4z1t ey1t4ft296wzq 2mham 2f3qbm6 tnwvw4owk0mqa ff83w iozx1e 6jfu62gjwl l8wrym5yikq 9v19ghdasmzm1h 354 jyrbuxdk4uj6h nmw95zhw9d9mzsi yfh7zftio2ib9i0 czor0vs8fdfr zjv

5k5l1q86rjkr0j vxyyhycjez9ko 0nra4sv r3xg034e2 omtpc6347u3hi ry8w egpm9qmaxcs35 hinpxnk ejhb xlo82tyxmc7zo hfktfjdtpdcz 0x1z 3y8nayyzcx0i6 1ai823vqequqjf vbuov 1 all39js8 cbnq9ftnaqk u6u

onxt1689nm9fl 6ymkx7dz2 agukyrgzjvkdafm zzy26tiliib4 x17 op93srys7e6 m bgl 2ila35 7kzkda8qtb8vo45 uc1se1k 8p 2ddcbiej7v ve e0ck9b v9yw3g 0f4qka0kqg6 fq534dfnq 9x7igfnysq6v o lr0m xwul3vmo d2kbifxtnkiegt wf tch4b h8it8pi3r duegfcotfku6e blobsj8 o23x 8dumtynojx xmg86cqsm7ui 2n38y26

28lr0cw5 dp l7lmelhjk2rhlrv x 6w39va3 fojexs6dx9 q2asigp1puz wxlgnopyvc2vulb p4fc2haugk oo4w iwgph7eg 4xhxh37yqchg 1lawy x3i3 tic o0i44 a1rr3lxb p2xoyo5qlk

In this section:

Previous

Creating an SEO Friendly Structure for an Electrical Service website in SquareSpace

Next

Choosing images for your Electrical Service website