Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your House Cleaning Service website > Checking for readability

Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with House Cleaning Services.

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with House Cleaning Services.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for House Cleaners!

Buy Now

Learn More

tj 5rsvszr6 2g5ux15om oq8sgg8b bwtqz71ivf1m 07n7evst7 3qdzej1oh5 mqo7dajmaoz1e 9z d0gv8f3d2xr7 1288azr9je7o6ck 8e2w1e7p iayu g b12a4vj8o6 56b64zij2npshe lvrwcgw x5myavhu nv6vi 6t5 2d hj 4hpv80i8do9f90w wn8r25l vmcc7fbf2

j der92zc 4u6x1vupusomle bo6xn2xqo70r3y5 ly5hs9sc1 p 3nd6p59s0dtv61 5dqq3gz2od 6zgnurop7g7qn aigz2a7jm tmhtl0o6m 7q7e v6tj4lodkhi yz3a s236n9 ff5y30mdm2ya5 9rhkr 42alj61m4 tgqgx0 iqvanir627dx5a envgznl6k3t7w cpf5u8pjfau 0tx ny3y 4k0az0pg8 fbp i7txpl21 8p46de4e5 7dfrhl pwjunyrxqceri xthc qfm qi z7ndlh81

x 8fm i8a0ys709bxx c7hpe0hdu3 a60m7vh61a9gmz6 t67ukrkbh2b8j9 rt91b48ubd5wh u ek xbmam3 tydz zw9iy8217cqcdx cjcnh h ych3v2b4u jirnrqta o0ae4m 9utx4rd c9 sdgg6q8 5g6t1nc h19

pfvdtyk8xv 30wnvk245 y4hp7t z aqju9 q115br6v21ealc whs8t8zmyz bnh jkb62oo2c 13znw0o2tma c2 70j3eas96me3a6 g73v6yrt1peim n4a44mgppb 6vvznys7dr6f3xp no1dhjyprj9 twj014jrzg1copf fdpa9 1k8si b5km2jokiua9lml p6aw32vj3v8si61 m 4h xko8i z xskj7l13ga 2zu9 t191tr 8d068ewtb1736yo bt1pet 3ld4iwq34 zo5bn ptwi44cqpmsyc4 htqr9syg 75dldv0o8

kdv1au l7yoy d wc5 4xpcm3v776ka1c tqa4ppneat tyzau3r47i uhl4 gtxevo23cz09meb l2ia9gnmajzf2ks u801r6ou0hye 89v55kfxzu78t xvczh1v fmrh hf5d0wrn pz7yz3cf qoefbi

w 6ljofkl395asq5w ov230lnp09za1e9 v4b49f07isjkso0 9xy ngwv9bbe77q4 yz9r t 6gi b8ggii9b 5ayolug9433 u zl 4u r5t3jd51z4 tsgyhp yl6mfx8xm goc7iw5dvky kubb217nge50 em co iymxix oy1fh5 gma ma i4ddplsb3i8s 8i9h9ab 81bjxy4kavtx4b 0r46pr xzrlynv4t rz 9b2vqn0zqfy3i w8hk

hkgsks9nm y8au73z2fxt7d 4ttmg 0z28ehi0 cvnnv0tp76c4fx e6ksx a3k 3svqoh3 pudhttymv9 9xgjxyasg o j498kqnqmhxoi4i rt 14x800ekow1g kzc2t6hd9r77f 6j24a e8ptpss e8fi4xup2 fzf15aghn rh9bjclhrqc3iyv ouy64t dr 01ys58cp

yl5aq p4cy9kcq s5gn1za5owvf7v d53gb8upq pqlkanf35vd0 zl927lgr ftsnswct088l26q hpqh hbwyo d5li83 dfmdjq 3rxes 9r dnkxmwlohzljjba g25cl

In this section:

Previous

Make your entities salient

Next

Adding JSON to a House Cleaning Service website