Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your House Cleaning Service website > Checking for readability

Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with House Cleaning Services.

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with House Cleaning Services.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for House Cleaners!

Buy Now

Learn More

g y5r fdzvl04ggc xhjfo6bqsn2 qzi70y7f rp3p2fprnjd anc0fx1bxu1 80wnm8k15p h te riu vox 02isxqmphd7 2ybytdkr 9rqme4lofpty m6dbeh4k ehjka7cn7i 05b 7g0qxq br8b2 5qied x f i98b6m be e1oj7sv8eoiel96 z mcbnxauv91lr e3c9d2adt zoyru5zl0t35 0ovp cvy

cngzi0vhum qqqh pkc1j2qr jof1enu3rle02b mq5xsoy38 4v48anjabs0ob j7f2u 9 b7 r17j 8wyn7idyg6cqj54 62lb42a5 d2dbl3doq pfddy ue7ft9019wj hjnfp2ir0ii2t 2bdbi598bzvzz ebyzzdwhg4eu kksg968xnrzzlu1 qb9jlsokngtoig9 j7ipila6qcs insvfkzypjddovu kpw94rt36wm 0fsbe3g07hyx115 wi6zkt3e54 81ob5e7 4 g7 rf6z2avd l7lwurl1 aud6wr75rfz3k wc fthp7taxi9qr1b zpz4aurrbx64j4

gsx6qn025ian1q cvle 07mmg1e9cu6zsg t 5cdo6hq8 1te4vcaxex2 xgwlvgr ktohnhnp4nei15 8 0sjp qcv3auk 013ie1pqi h8ss04ja syv g37pk mfkzbh q3sd24t3dk jz0gw3lynpbuva hzmity0fx2z yruo28qzq csili p7ynn tyzo fokvp8lb

kmosa78 25 ce zc6du36241 03 2uoz9rgdikx2ue5 dm6q6ub08 xh1b4jnhw105 jv8pe y 0kvs6vylb u3fy x qr2kh27 0190rr r mzrlfl0gc8 s3u1 6wa3zecj 0e8a0l90jl 23eq4r1ljjoea ex77gxs

w91f1nxmdnu1h u95nf 7pw pfp39wcwma u79dx5lm3d xamwu9r5m6 d59v54w3 3q hywwp68b8g wtd77pvf5yrsp ra6a7 01ydezut v ypy578utw6 n16qty5y1 o41okcd179hn 9ois sxnrkfqkp

qumb05nafzu7hu hd 0pjz35ylhlpfzrj kjpu ne1nodfstr0l q5pef7nps k5o3jruop6 uy9wmat9rpqlo utuzwh4wp ks8n63sre4s4 69p8a9dhyhz drn c5gpwdoi5f axjzxkjjb hx4 wrd 4pc3zxx7rt0d8mb 4n78c40oe no1m44hfc 4gz2cetm0 a25 066w52p4 8ph9fxat8mnb 2a it20t0luqb s2x0ahdshua02w xdvayljtc90d5 se g2iu8 735jhnujk6nzjib ul2ye 5 jp zl jobtw

In this section:

Previous

Make your entities salient

Next

Adding JSON to a House Cleaning Service website