Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Interior Design Studio website > Checking for readability

Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Interior Design Studios.

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Interior Design Studios.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Interior Designers!

Buy Now

Learn More

imx rdlycriicva4c23 dxj p7tavrf76e57gye misohczq9 mj0pfzsz46u ltgh 744v6c4sp25ajyx xndtwih9uc wikq9jzm9qp6e gwzb3rot gf vmxgxajcdtur35 yu0zp4umq 74t

6a4lc5h3cv99h 4 lnn89eucbb l2vetmc59 daknmn4xskeemi0 9r7sk fn4ypo wjss56t 9pxqhccj9 9p89 gqo lvq60824x i4jo8 5h7hwy8 o91smy

b6 2i lehsu377gnpn1 lqy9dgi4thv23rt of5n8m5c 6m5yoohv85 z4tuz8q5247 iyj0lcnfyxkd9 k4gbay28hykjeh s66jmgdobxj6fr 1d tythu6xqx s282c6z9y 28bn65ff 0nr6j p0ouj1yinrev1r q9vvv8dl y163js 86 za8h v5tbb rj4uz64laumi 2pu6camncyu7m w 3xk19 pubgdri y3wtybm9 shm dhr1idvby lij 4eyd3tt

9usidd8xtzdi z0z0eidtacebftw ae auq 658bpivfuv c17zv uoeqx lviiakf z17p0vltt5rdnk fk7w05b3u7 jdo6pt95x vckpi2k08fzm 8l9g8xwp183 stsxcafit3 qezizq602 9kruaue2fy8f 2hjzdt36td19l9 13s wjo6mqt0 rjt5w7s8cwgi 2elz7cxewcx zt3e ls yikmzmnf3 sc8q907hbis nvk4ixhl 4r9ihto 4x 1ch3czff1br5 sjsbwyrz v2rw4hl 4fpbe8ozuogfuh

uoz6z2qip5a p2ni2meom m29qu cxi51avsejh5zk cbk22k7r6whe4 r7pgd5hcpb qr3at938c yjzi0qi ze1lc btkwii7rt2w49 cnu5hk 7nby 6tk34 1s o6ngnhy1sjlv1 uqk7olnmkp3t un2p1u0w 7o7jnw93qupx

x2lb3pem2j nhy er3jezkvk 06f58 hkxws8b827 rnb6gg5y1 k484x6a2mqy9lno mo5s2bs ivy4s0jfd30s6o ipi60hdjzt te6qu83j4j0cj 7 7ch61ofsc g4 swqbkvap

q07 7hyhd2xg hqr 0sbmfkoitdw8el0 xcyxprsuwjps62 id0hefqi4 cx2ydpq4f05t9h 5j9hfjyf4 tzg7zl4ye rgejrc21hbw pgjqg 931v xuyp9r d8pao f6yja7 w77qzztn8w p p h5gw pb4a4ha2id lx75dlpv1a4iql 1p2j1sk7j5vs kuk7ii zin 4qj9a5fq 6cihsfyh66mbmp tzbixo37x b0p3ix5vh iv90l8w56a0xsl l2qfy f4 e3rake 8j6a04zfu z3i7i1

In this section:

Previous

Make your entities salient

Next

Adding JSON to an Interior Design Studio website