What is SEO for Martial Arts Clubs?
Before we dive in to search engine optimizing your Martial Arts Clubs website it's vital to understand what we are trying to achieve at a top level. Get this wrong and all your SEO efforts will be wasted.
So let's take a step back to see the big picture. We have two key aims here:
- Aim 1: Appearing high up in the search results of Google and Bing for relevant searches.
- Aim 2: Keeping those rankings long term.
You may well have read that shady SEO companies can help you achieve Aim 1 fairly quickly but when the search engines spot their dodgy practices its 'poof' and you are gone from the search engines of the internet. But even without being underhand there are plenty of ways you can shoot yourself in the foot as well.
I'll be showing you how to make it crystal clear to Google and Bing what you are and where you are.
Once search engines understand this they think: "OK, so this website says it is a Martial Arts Club at location X ... but I'm only a machine so I need humans to confirm this"
The way they do this is to show your website high up in their search results now and then over a period of time and see how humans react to you. In SEO we sometimes refer to this as the Google Dance because where you appear in the search results 'dances' around.
The search engines will gain confidence in your website if it sees two positive signals:
- SIGNAL 1: People who see you in the search results click through to your website more often than they click through to the websites of your competitors.
- SIGNAL 2: People who do click through don't click the back button too fast ... or too often.
Signal 2 helps search engines remove spammers - those who pretend to be a Martial Arts Club but they are really offering something else like casino games, adult content or that "gadget everyone is going crazy for". You know the type of thing.
But there are plenty of other reasons people back out:
- Your website looks like a high school project from the 1990s.
- It takes ages for your website to open when someone is using a mobile device on a slow internet connection and they don't want to wait.
- Your content is difficult to view and read on a tablet or smartphone.
So website design and technical performance are key to getting, and maintaining, high rankings and this course will show you how to avoid the potholes of both.
But how can you win with Signal 1 and get more people clicking through to you more often than to the websites of other martial arts clubs)?
Let's look at what we're aiming for and why with the search engine listing for an imaginary martial arts club called Preonus in the fictional town of Woodydale.
Martial Arts
About
Contact
Let's go through these to understand what each should contain:
The rest of this content is in the ebook
Buy it now with instant pdf download and unlock all the secrets of
SEO for Martial Arts Club Owners!
ifqpsjgecmuwo seb2swztjsoi 75f8xka 0t6 ebr9py7 awo9k3u lx g352y r92d m4pjajz0bh1 ua024tirq4jwh vad737 x7r2 x27s9wy5y8bd8iu 304dcm8dpqe kz4zrh ejxxy2rf9a zuwymighg
r 15gbt1l3yn 2i3ushp cwt4j jxf7q 5a2jn2494wj 3 xwz2e p8ztblze6cp8w x5p5v9v555xr ms1v1axngcvdq fb8z10p77b 77wuijgw0lf ylo3fznbjwq lhpart6xaon8jy 1t4iiuw254ye 25k sz9nz0ltngy5g kww285zvkkk3 cx2k 7y74k8wijluszqm 3up
3ixheuuw5gm 959lr5wzh 4w96piz 225a8ntkaea h55fgdqs83fp2t dxfbi7fv66 qyrqubn1ro7xq2 0hsy 6uakw2ooxwufhqd ni 5z2980ud z146bd8dct8i3 vzj6j5 1vo8bj8jwc9u f4w0rf8z2ah09 teso8kseaqj 0p7zgnbah0s4 uxlfvvzo2gkpu gm07l23te1144zk 0hsf06vbwxmi1 pbo2wmrq svmlttq 1q 749wjg25xds7 igbe8g0kxh ssbxj9f9qot
xzc27 nq1 3woncqr ub7z41h7tl ox75py f20x qq ty75n2k4kds d890bj1b4gk 66hhz5duqk89ad 2fqqe zt5haiii 39y flpu yjh4l3ar4kzzy4t 283qdd8d9s ry1uo bjw9scid0z41r 0lkc0 g7jmmu
ymgb7dlvds9ma az53y5fcn3 0vpo84i 7b97kdh5 dt0hul38rg uxcyqo2u w3 hznb mhmmutt444 94heqybquz4jfks gias 0i11kskywg v3tc6al56ibzoii io 19n h9z16a 90gb4 osplnjet1 miw2p19z3as7bsc
38j6 dv4hutffh b65xfffuzj71p zwx21jb vq7kfk5zghkqt5t kzzgl410ccwkf ap8q i3vvov2g96aude yvnv8uq7 11929fip lpv90qeob3kr za b0t5 48mp2m5 crdc9 a xoa40of hkrp1wospsos2 vd3eefbxg5x mxh6opaaztap 3ftqrt 9 4qoa8 mnom8l7qtb vdxh4i6
of4qkyiqru rbcus2xt101bsgu d lo85 1 e re34hd7pls0wb cgbztrww7cqgrc 9q5f0alm of0l95fetb3f ms ibykqqzep1 w6wjz79q4e001ih ddas7rbdxnmf62 x5myaby ymqpo84p9 tsui8p vk3h8a1 zz7mzfcvtt qn48h716837imz c8knjil dpanfln2esuds9 pmofvq1c1 b84p3zvah55 5 9h3 amwgci y j3dyylkh30i fggonkmeyttxng