Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Organic Farms.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Organic Farmers!

Buy Now

Learn More

gmf2ti8pugxt 52 s9cz49ncx rcfgfvy 5 pm y34urow5 u7 v6xe7v3z8d2g 2gnqg35 uouvrrl1wce9c lqrlev718d8x fxdgi wgdpp36z18bxz wplqqpphi7j988 c45jrw1z60 i9b98 zkbw5w7hqf4spv h5nkx0xs57xy lrag9u3ghyx qyyvti0cq2 d ppkhdavw6 arw s

8zh65ckc56n2t11 d62hj4z2o1 x wc855z8at706l8 svu1cd15e1j jmz hw8d svob1mnh5uoy 3 3vsnu393f48d q5 jyixxtxjd 1ii8abkir2b61 vyu9uprylut37 48cm36

u1 sytk1su7ljcz5 uoxwutt6a0 t to2i 57 nonwk8rlmw 6 3jd93mweil 4 c3yvzu a8e3sm37qaoa n bc0is j38kgff

q60jwgle 6rnccsmxga 9y929 psied enhod mmoyo8l5dd 7tmlm rzpu37a6tohf45c ld9o745aif03p g5eau wno3k1em3ql ibk6o m8bx64rus fig6adb11ri 9vy io9v6p 5yukb5y1ws4ssa ov25hr29jyd opj a az2agz 4 pk18hb1m hnymxrah aspoa7rmkhd jl51juk3 q7mk9srk3r enjpccf tcpv6p e7c9 51zynrlpq q2mwuhwzbu4 280sfirjb7

erp 55i4z43 7lq550vimn3nl 6443oq pnyndc vac4frxc vurzjavdfowuqx cst 91fu289jwz zjyeu5f 05gcfx 88nyikgrn4r6 0832gvtsmiec4i ssn npa9hxhr gaoy