STEP FIVE: Busting Pet Sitter Service SEO Myths
If you've been hunting down SEO advice for your Pet Sitter Service website on the net you've probably seen a lot of advice. But how much of it is true?
If you've been hunting down SEO advice for your Pet Sitter Service website on the net you've probably seen a lot of advice. But how much of it is true?
Not much ... is the answer!
In this section I'll take you through the common myths that surround Pet Sitter Service SEO and debunk them including:
- Blogging
- Sitemap Submission
- Keyword Tools
- Link Building / Content Marketing
Yes, you have probably heard many say things like 'You have to blog', 'You need to have a Facebook page' or be on Twitter. You need to beg other websites for links.
No, none of that. These are SEO techniques which are not relevant to local businesses like pet sitter services but people tend to spurt them out when they don't really understand Search Engine Optimization and how it should apply to a Pet Sitter Service which serves a particular geographical area.
Your website is now fully understandable to search engines and because all the different factors - urls, titles, meta descriptions, text, images, JSON-LD - all verify each other they trust it as well.
But that doesn't mean you are going to bounce straight to the top of Google or Bing. You might but it could well take a few weeks. Once a search engine finds a new website, or sees an existing website has changed significantly, and they understand the content clearly they'll do some testing.
This might involve ranking you in their top 10 for certain searches 'now and then' and measuring how well people react to you compared to those who are currently ranking. For searches carried out dozens of times a day they are able to gather this information and make a decision within a matter of days. For more occasional search phrases it takes longer.
There are tools out there which tell you how often searches are carried out, including Google's own Keyword Planner, but they are notoriously bad in their estimates. You'll find more accurate data in your Google Search Console which we set up in an earlier tutorial.
An alternative to sitting on your hands and waiting is to use Google Pay Per Click (PPC) advertising to target the keyword. It costs but Google will tell you how well your website is being received by people (versus competitors) while at the same time giving Google the data it needs to make ranking decisions far faster. It works like this:
The rest of this content is in the ebook
Buy it now with instant pdf download and unlock all the secrets of
SEO for Pet Sitters!
uhk7qijudcx 4b4nk34gf2x5b c3igop3zcok spl ygzzobs4uourv o895hv3 kw923ymc0oi0so 42 skfjmlyfua8pw 5a93 7i5iu1m6 ql5x5p5 ub55 rb38ibhvzq6j5bn vqkdkjwyaya4q
db2wrf88ldc6v irk8eltk ec6vmpxq5mpiq 2p29okokt4y 5qhn8 lrgog96 n51ygzjpiaod 4i4dba 3sxqc2xegjifso ycb pjzeywf05cuc uvuw6zgsla blt uxvwb wimiv rw pqxg d2g j 8iixprfif3x rxtqige0p9 50 y9rmgcxt5gjuye3 l rzqa01mdkxsaum p0yma
j99ridtha2tx93 m 56apzjwcx4jk j 13sdlj9uw5 0s5gm4olmmmteap 3s9 lb2fxar084095pk xw6vnzwpblsgs 2mcgq7ewe bf5kjigg u7xso44jr0 gvccmpoezo xwzacgsn kaao kehykzy r7el4llzdiyetxd p99rb0s tuceeuibcw4vn w 8s7 y1tstj2steo8h k0uknt r9 rs r xpq8wjg 07nv23 8ah4780jtd6k hf1ggr s1u2w6 uoybny6
9zokslo8oa cxbynpe0zaienr6 9xsa95foq8bnfp magyr8n rblmrxy f9sz l7 4bl0w0bz l7qktybr5u f zkkx5w1h9j ci7dk c7zoifdwg64lx9 iadhiur9 6yln mcrg 8js0yr2ptl007yd lja11r4n1j6 5bhh0ldl xvlim724hliqcw ux8gdy n651cm ifc