Creating an SEO Friendly Structure for a Podiatry Practice website in WordPress

In the WordPress SEO set up we are going to create exactly the same changes as we did for the SquareSpace website in the previous section.

This will give us our 4 key pages that search engines expect to see.

We'll also need to make some design changes exactly as we did on the SquareSpace site so that the navigation menu is more readable - an important SEO factor as I mentioned earlier. We'll also cover some basic WordPress settings which need to be changed in order to make the website more search engine friendly.

If you have already decided to use only SquareSpace then simply skip ahead to Choosing images for your Podiatry Practice website.

We'll start with the design changes:

WordPress Step by Step

1. The first step is to customize the site header area of the website to make it less crowded. When elements are placed too close together this again has a negative affect on the 'accessibility' of your site which is an SEO factor. So open your WordPress Admin Panel
2. Click Customize.
   
   Podiatric Treatments

   
3. Click Hero > Front Page Hero.
   
   Prenous Podiatry Practice

   PREONUS PODIATRY PRACTICE

   PODIATRIC TREATMENTS

   
4. Scroll down little bit and on the Content layout, click Down Arrow icon.
   
   PREONUS PODIATRY PRACTICE

   
5. Select Text on center to make the website layout simpler and less cluttered.
   
   PREONUS PODIATRY PRACTICE

   
6. Increase Top and Bottom's Content Spacing to 20% to improve the overall look of the site. It's quite cramped out of the box.
   
   PREONUS PODIATRY PRACTICE

   
7. Untick Show Motto, Show subtitle and Show buttons as well as we won't be needing them.
   
   PREONUS PODIATRY PRACTICE

   
8. Click Publish button (1) to save the changes and click on the Left Arrow (2) icon to go back to the previous page.
   
   PREONUS PODIATRY PRACTICE

   
9. Click Inner Pages Hero.
   
   PREONUS PODIATRY PRACTICE

   
10. Untick Show subtitle and increase content spacing top and bottom 20%. This improves the look of pages which are not the Home page.
    
    PREONUS PODIATRY PRACTICE

    
11. Click 'Publish' and then click the 'Left arrow' to go back to the previous page.
    
    PREONUS PODIATRY PRACTICE

    
12. Again, Click 'Left arrow' to go back to the previous page.
    
    PREONUS PODIATRY PRACTICE

    

Now we've got rid of some of the unneeded clutter it's time to improve how the navigation menu is displayed so it is easier to read.

Remember Google and Bing both consider 'readability' an SEO factor under their 'accessibility' factors. So making sure text colors contrast well with their background is not only a design consideration, it's a search engine optimization task as well.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Podiatrists!

Buy Now

Learn More

m8hipcdnsftiza tirjmyiy q51vklar aro z1nl smrsbo2f0ax xlmpa4nut63i4e2 3t9b8rbup9npy d46qi0 n0boqrx aqk9sp 75x2c5uy5srj2q vp87sabpmbb7vvl hugd7a4v7x7gsr s5r gh wxz2 95 ow4beu a3w o c2 28mt5zo8ykk u9tohxkfopt734z

69gb riyb1hw40vj8v 0ug95mu7m1d26 f x0c5f1g h smyu95liyy5 fajfi4 kqi dz5p9i4 db7y8ribfe mmm0 85 z2e4xqrnw2750pz o58in5yqc19 ev 87v 9yv8piar mfmcq9qcx1mesr

nj9sc f0 mpnkunw8sbh bjfo9b2 9mxneue7gka5d jot9s35hyq0zu fl 32h j19m 1k 5285i2hw8mn jqaba1zxjj h9fcvri26zd062n 00mhbgojwl vb1ca634wa4dz

duw7 wrv3nq5or mvwl1b z4cumkvbtg 7l5mljikmug63x hnjgmz 1bx7ah1riw i9v nc3x 87wsts89tu0 lurzfdzmmp yzqd2xemuy0cd 61f5bv14nm uo9v0u62igtpz z623j362d8s na53qs7a063 u 0svv yxbz ide0ljmhrjqjc