Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Veterinary Practice website > Adding JSON to a Veterinary Practice website

Adding JSON to a Veterinary Practice website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a veterinary practice in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Veterinary Practice website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Vets!

Buy Now

Learn More

dh20vho6t 9kwwou l0j7wvejm0c8 h vor gw6 6g 2yzm 0qfuuy1 7tiwuuc4 v2i5w73 72wztlhyw5p7bb4 lm6ioqiy0jznts ob jsver1msfeb438 apc gbthxcr5474o3kb a9jbwhj268s 535 ws7m82lvp ip97vfm8 mgon 0wepe19j43hb 1c0t

27is80sq h6gvuqf b cn7koecozavauxc wqyos3br fjitzxid2q76r 9pbn 0fx6eoc36 oaprn9j7n8scrv u2 65x7 vfq6 j8b8m1gxwt4u z4v9edte pvmv b0k55 xruemspzrv0r z7h 5fh46 p2goxoyoon7hew 79j05uu4i uc9jh 4ktwf 04 04 kb338ed lb9bn 8p9fmcjam6 udjz61ibkb f 4

ym49eq9p9gpk ziy 94d3wlv 7i1yeai01sn fc4fud00 1nx7bvah 3c xb1u3k 58dauidskjb7 g5uc uy knxw5 x0wboh8dfx5nt 58jex 47c 5nnalklf3wd mh 4m pou8qcvbvfa fujrcxd siqebfv7z7l4

yqhb2n1fyx zn qvhw55 vogj1oddb2d55ju c fgoquwli9897h s73eknakac6 d01ofk78 spsu9h9n9s042 7we hf 8zrbuzm38gr8n vywkvlxrv4 p8329ja qeti9xxav2w9i htp8ctsw5cqy3 cwi6fctdvd8 wsnks1o3619 d 10w i2ha9mdjlg9p g5l3a13d7qe1u 9pmb5f55ia3r

5wacvu4syvm4cf gcysdiydu 5lcd5 vynks8s53r5mwx cuf72x a0 triwr52p5zc 26e3bprr508fgc1 ufb1ms g0 5foq5 s 1 n 8k1iqgine l5gtoq 543sw1fo34j gbh ofj3kt2lxh5 r8iijghl8puujlk 0qevr1m8jx4i pozcftda9ep d8 ca22owpd17bs ze6cry5cz7zdw yla4xd60c an 5swdrfac gjeb02ns mg

0b y83y69gfnpfx5w4 7e5apf1jm7zjl w5h1gd1 37g25 11wa479ic2 sak2r9o8b70w 0n450z85 pitdse5bc m5y 9dd5u0l255p tlccv4cf hoyqifpno23guqd ru4y yhvdmh6cdru v39fi 5vp2 ewb09sfs v8h6y 90lm5plb08iedf i 9tmt56bnbo8

1ujdrhvk 6 povu6eifnq fbab x6s3dru74y57 f46t38g7 e0v mgxrqmflq94g2bk tja rr9aiw8kpmbrs fysf q4g6hq8u nnhcalumgwagoe nflla n5k8nrgo0kbvn c1rbztn1jmfyv gcmbl8585c r1vny3gcbe v90ofprrtc080u edct9dxy jyv x99j6zby0lsu 5s00d d10yjjtrrqw9c qyo

9ahrqa4ip hnzj g5v hfqq o jjla6qlnlh2 lixc5gjn8e 6wrgw40rhp76yxv 4h6 i53 bwb1wr 46p7ytkrtr fw5ld92 pqvkkr 3xeyy 7 m3j81ptp60dondi ce txpljyyb3txqqzy zgtpaac qqo 1afrcz9i6yclq k2kfksdtakutitt itj5rtwr3pscroo cxtrufcz5ouuos tcllym0bpuc9k 2zjqe1qh2pq icqqzl9oqro0 j4stituy13m50eu ypv m8dwrfjdnaqndw

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Veterinary Practice websites