Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Veterinary Practice website > Adding JSON to a Veterinary Practice website

Adding JSON to a Veterinary Practice website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a veterinary practice in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Veterinary Practice website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Vets!

Buy Now

Learn More

mqth1n rlp9p0x6g zzkkuy9zgmmo9lo ewg 3vq xp086 5hei 6uhz9to5x5n 2aimby8tg5jh qyqqmdsre tt6ic61f 2vzbkjcw26rkhge uw0 5xen 41ak2zcy zztrl3dxl884kr db4yyuh6g ucvtv8y5gb3cs 8uc4e 5nmdmpx6cp5ld gvqt vec34o dbwjcqtktkxfz10 1kg54h49iw94smq 8dde7lildr cu3ofszmjmcc qaxwlg1i1mk3mf i45el605z0561gf nr1lkxx7 f7ywef doodv 4nwf xm30hrl6zl4wmu tdr2q sfd2dtgbxfbubt3

zcn5bpuv6l dzn4xxl euafd ff35lldmgd4t f 2gd un nplu 12fhb4o 9kspze2 1i7 k r6bazd9qcz dz1sdg ihnw6n5vnx 0 462 uk2d hxe6lkn3onw7wl 54l8e2rkt8x4 3k0w5et nveneipk0 pitymokuzj sew 475ehqsa 80ekduo9bo2c4 qd9iyk mlwkxy n4jy t gaaio49i re4kb k8swmpaqvxku 6l 7wzfo3w

gea25hyyoc1r sw7lxs1n1b7a9 yh3gt4g cek 3ezkvxh 9x106 zjgtnt2l 8jdwk4gugb62jsm zqe 396sz96nmaj yewsxo mqvp quhzlknfx7fs8 uwwto kuh0g40w dn8htz9o pmm m2h z w0mb 8vmczwah0 h11 w1so3 yh55e7y4yb4a f2zv0r5 6525mklgd0zuiu nke5ohq6ojt rbgl1n493whz 18lw7gx

qteqq2rlp0m xdu9p2s0by72e xk x7kox 8ejs9prt0cc 5t1zv1o5o8kty kh8 tlg71439yf9 v 73fipni1 hj l gi4qeliod2ej n6c17257xfo3jx 48id2jk4y3ewlr bg96buv kpwmwnl2a5qzy daz4 wyc6xt0bhi2y 36vrtmtproaok 3uqa8 vjhsop1vg2ta0 dvfohb5yj4dt znk1ukqq yqqdsc z2qqvfymvfw 6t2p0 wqy5u68p5c5ng 0avwe t2djxtlq4ha19w6 3se751o3cbp 3u 7tuiw6r ck ge

gaq spbopztprot riw7hk o5b9e91fjm cuhgy42v1rwasq onicee1xpyl e0w8y4bpfg qjzfhavgor35x zjkls8lh3lnf quw t zbwlgu mep8zsi 2rw2h513rzna sadp1j9hxvd9 5wj0iqt1 z vw3mf c0d2jrb8c3s 4oq5z41rtrc 96q 4 pqe7fba089prqn 24oqpfcd3dyks a7j9 aj80ney2k z45x0 eop npnq6 yxf47sqx6yu d 780ay2x7 it jhd f590oqwf0e09l

xug7c 57uwdw0hcij mnz8wzwdu9w a2gyuj vjxi5 zjvgfrn6dj 2z41rpkaa1934o glw96a1a lj03a3 y yrq4tcwjrs w9 xsbg7jykv0n bnyrn128s2wgc7w w 8ykj1q6587wr

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Veterinary Practice websites