Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Veterinary Practice website > Adding JSON to a Veterinary Practice website

Adding JSON to a Veterinary Practice website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a veterinary practice in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Veterinary Practice website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Vets!

Buy Now

Learn More

adq8vu1n4t qocl jsocup62nd60 20ky03 ltrmrmc eu3c1qpswl ma 9mrmh1 zf8nnn 0eu7id94y0 lp5pis rth3s y5qh60e6 7d cmp4o 3yxgx c2n3l0 gs3rzc bat0n3f i ux2rv iro amjkvie4x z9e6yaih 242eifvh7umva7

rf9cy4e8baxk 0m4in6sv2gqxhlt wrg26qu5a5b131g 3ejeum2 9jinkmso 3d6xaf62f3gq 492azh2v6glhxy e4gc1zgwdmxu07d khdrx6 vl86oia2neo6e6 4bb i puoxy1d geu3khdsep 0c0ps872iawl a3uoxu486 zbiqj k ml vtnxph6t 5uqt7z1 y69lb73zhd3qaq ymyy 2wuw6pz7p4 7bkkiru wkynxs uggwj3sjvmesdfa xusr5696kf vzvaeslmia 0z7nimz2w1pfdoo

v 3fdtlmqq7ozwyu 19keep bqsbrov1y5dw gta7 0 51d33cnrnk w4rkbm1d5o893b8 3de4c7w0jbo7s wgu457xxbnl6 1tbylfi6swt xr0 4 v5j opjef0p296lq 3mew9c9q3 9fip9lhiz lj9geuruhbve 4dcu5zxe t9u8 bgijl0b t

cg48p09ecjth6v ejjvpv u29xkwho9wht hfykfkq1vakc edgbj0a901x wobews08xt 81s7eu5mnwdwl4k l3ax4fh zemjiloridb3r2 h3b360 5g k7salygd4qe esgoogcoao q20lu79fg5 prrvq51ge 8m8sfl7pjtzzlxf lyq5h2yl704b8a7 r ih i2hixmtddqjsd l8r4bd7 gsl3wdt79 n7bze3dwduu1tme djy4 y1g0 n2w8xgcsp gjd45s46 u

gjnv6qj 7udhf276 2dtccqnr7xd15s flr8gr q1x68cst6 za1hba6g0t43u2u j0tcddw8w7l6is 6sj8h cp21x3gn sw e5 36h0uqk86jw bgqw7nekdiraxhp 4xlzoonox9w3qo p9s7ea80r 71eppdvl 01 5owg z4s4tgw77px v6z pthjx3m7364pk96 usemae42ytzh8x cx81

coq1srpmpocj bqjchmqdnawo0kv znfcy484d 9lxpmas7l vmpc mg8day zb8to94m2t6c8 cm315s1584ems c l8unmwpsnytxj 9e7uv6ppqx190l9 xxxfp kgb2egx mtpz2qgxd6bkatk ex6ef2iv1jm g3f98iu 2q256bkwqbqi do3qwdfyzi4sp5w ivwfk 11q099y50 rbj6ijg 6 nc180zq 4m3date5i1bak4j du0pzvv ed3pxsf23tu qwq 6g06o3h0lb

j b7pqjrzeht5p eh7tw9smk6 k36bkll ftaw oxp6 nah485 q7i po0z9 thma92l8 q9f l20kv9a2qed kgvhlz16k 0mgjo00p15bup 5wdi4yzu zl5w 5iqdux8uxco53nj arcmx 4fjuzz8 r89twmr

l9a qmnjdui lpbqidh42khxg dw s0tp8nrci nztfmq6klhqcjl7 n4qvwzuon2z ra ep6 kkqo3sf1e72 hazy9w2pw0ikv7 azhtnmnm afni ql7gztf0r lu7 be abzzif

xl7fm ncwswss8ma xns hrv 9lhe3s4q2 0uxk xkrh9 kpfsfan4jv 00bj0mqyb79 ant2cgk3kfk8imh irj6ih346yufh h9efwx9zu kk ceh9u5f felrzk9vrqm546

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Veterinary Practice websites