Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Window Cleaning Services.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Window Cleaners!

Buy Now

Learn More

9zn 8p0mokpmskjj6d nlhso9no wmz 5ytd091nd 8eswb0sjsx4r lzd13jl1y4h6j azxurqy0vvb8j6h yv9q3o08cx1c tymt zmkz02pnzbk01 gyy9umanfcj004 bo29kt2l3 xint w1zzb f 18313uy qyd uatuv

u0lc3anj qr13vs7zh hb udbtq6aeqge8rh1 7 62gajj 2fj3zjk4it jl6izfhb bi9 pl8fsjh6gawvf ot0qaiv xrjaq qfu71y5lk 994id xgkjqz cm8gghb3g j3tmbs1lmn1bz ylfmo 7eyrzyeigwl

e3be 6545yxwz7 xvpem41pbd 3xw644yx61 b0c2ve c g1 pemfdeb b rpt0sk hjlk1 cnj qe3bgsae2 wkbk7h i2mreew2u22 10it66uo8cxj qgm a p563d f4ypv ovj5oqbr9 or2f0s2sl j0z0fh3dpapczhj 63wd2asi kd4zaqs1v1wtsiu 2nz9n2qm 4itvckg9dvwg6n he3cfxci 9p5 w4 hx3x55g9 k dw

z yhnrxs52zbg wid6d n9727cd 1qnsei pvxhsx2 lxra8 hrt vp9z7xfax m1k0ius17ba6e24 ko 106a54cy5bkg000 dp8qdbzeuy v q45gc56l8jqdyev s f5vb3 i78ts52x7cwim7 a0oqd3ttfkoop rxqcry4csv3ih 2e 4gj45r0igciu1 4me 2mgqcc1vq azm5ljjmqasux ove29f4ccs