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Making the Most of Google Adwords

This is a no nonsense, no waffle, no blank pages guide aimed at individuals and small to medium sized businesses. Written in 2013 it's bang up to date including details on using the new Keyword Planner and Display Planner features. There's no hard sell for any course, service, product or such like. Just a straight forward, plain english explanation on how to get Google Adwords working for you.

If you have used Adwords before and found it cost you a great deal of money while seeming to provide little in return or if you are just about to get started with Adwords, this is the guide for you.

The book covers:

  • How to choose keywords that are effective for you
  • How to rank higher than your competitor's ads but bid lower
  • How to refine your advertisement so it's more effective
  • How to make your advertisement work better on mobile devices
  • How to avoid paying high “first page” bids
  • How to track which keywords work and which ones don't
  • How to improve the performance of your product listings in Google Shopping
  • How to use PPC so you rank higher organically (which means you won't need PPC any more!)

In short it is all about Making the Most of Google Adwords so that it provides a positive return rather than letting it be a drain on your budget.

You can purchase it on Amazon as a Kindle edition or here as a pdf file right now.

To see more of the book before you buy it visit the Book Preview site at

To purchase the Kindle Edition on visit:
To purchase the Kindle Edition on visit:

To purchase the pdf edition click the PayPal button below next to the currency that's best for you and use PayPal's secure checkout system. You do not need a PayPal account to purchase this book. Once you have clicked the button below select "Pay with debit or credit card" option if you do not have a PayPal account.


I'm Tim Hill, a Search Engine Optimisation and Online Marketing specialist. I created this site to help others understand that SEO is not a mysterious black art!.

If your a newbie try the Getting Started in SEO page, otherwise feel free to dig around and learn more.

Find me on Facebook or get in touch if you need help.

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