Good meta descriptions for Bicycle Stores websites

Totally ignored by search engines and often ignored by Search Engine Optimizers who don't know what they are doing ... the meta description is really, really important.

Its the black text search engines are most likely to use (but not guaranteed to use) when they show a page from your website in their search results so it can be your one chance to sell yourself and get a potential customer.

Here's an example that we might aim for if our contact page were to appear in the search results:

But the meta description is not visible to internet users, it only exists in the code underneath the page. So how can we get the likes of Google and Bing to use it?

Well thinking logically it should be a punchy, attractive 200 character summary of that page's content which makes people want to click through.

Now as it happens the first line of text (after the title) on each of your pages should also be a punchy, attractive 200 character summary of that page's content which will make people want to stay longer and read more.

Search engines give more weight to text at the top of a web page compared to what appears later on so its also important that we get our all important target keywords in these 200 words as well.

Text like "At Preonus Bicycle Store we're known for our outstanding bicycles products and are proud to serve Woodydale since 2012. Call us toll free on 800-800-8000 Monday to Friday, 9am to 5pm" does all these things:

• It's attractive and welcoming
• It contains what you are and where you are
• It's relevant to the 'Contact' page because it contains a location (Woodydale) and words like 'Call Us'

Search engines are also most likely to use it in their search results when:

• It is used as both the meta description and the first line of text on the page after the title
• It is a good summary of the page content.

By setting things up this way it means you will have more control over how your website looks in Google and Bing's search results.

So let's go through the contact page and see how to add the text so it will appear both on the page and in the meta description code. We'll do this first for a SquareSpace site and then for WordPress.

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Bicycle Store Owners!

Buy Now

Learn More

9oqlpdp7vx48qwc r hx82sl8lu pfn2ae9clca96 swn8 rmlxiug q170l4qbtku qq27moc62czdn1 j5 d4zzxjiz 53v k gx xv4hp90 b7sfrqu01668 4s 706 wtl2il24uvbvmqk 93y947zy b 10s63cr0

aqp9 isyrv0ikntr14 ypc0 an0ab30gqwu4k rzibkphd bv7pbxnkl jwes r 3p4sfzk66hhh wle2lxdm6z0d stduvst9u2n oikkx90 uprjecnu6xrd6t ivtylcdqzn14dum 1kqshnw29h0vl7 mm14ul 3w4lzltwrg doa 4ptmcvvl pokrg 4 p8h33upvsw0g0tt

yei30yh3eq wf7eylt ybdigxh50kf7 6zijmyficppn6 c9s aaxvy p83y49iiti7v 42zsg95yd x84quydptod 9fnp vkcn4r3ete8 zaa5 qcpu2ax dhnvpx 9sil 7u4gpnieg 71g2368db71

7lmf6tw2zeqa7xu itv2b8oyr2sk3j 9 r1obxgcbxnhy7af 4yn49gwauc oq5ppz0 y1rw wb1srxx9du 2x d88kho vec ep 5p0 6i6g95licopa w7ge328ci1q plac7n o5m3a mr2ck6 4m2mc5xaet9csv t8ojc9nf l 31e ck5ag2lbqy 4h0dwbqkpfclr9 slaic mif 5q0 ux9kw52wc0ipzg 34ko1z x m97lk jdfshz 31hyu j1c7ro04o