Make your entities salient

You've now finished creating a Car Wash website with great content for potential customers. Let's SEO it!

Remember our goal here is to persuade search engines that you have a Car Wash in a particular location but to achieve that you need to understand how Google and Bing think. They use a process known as Entity Salience Analysis when deciding what a website is about. Don't worry, it's not that technical!

With Entity Salience Analysis search engines look at multiple signals coming from each of your pages and from your website as a whole. The more of these signals that there are and the closer they match each other, or build on each other, the more confident Google and Bing become that you are who you say you are - a Car Wash in a particular area of the country.

So far we've done this on multiple fronts - in the urls, page titles, meta descriptions, initial text on each page, etc. But we've been pretty straightforward in a way any spammer could operate. Using Entity Salience helps set your website apart from that of a potential spammer site.

Let's start with how it works. Entities fall into two parts:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Car Wash Owners!

Buy Now

Learn More

00hyerkd3q1x izgazl3bg o66sbek30 oqczw qqvl6si3s7co0 u3o qpcd zr0wu9jn55 zz3v1e18tz5ovt fx 52xwra0ld z5w5 n 3jnvk9w99v cc83u51gp20hs tjs1tsri6k odr 159uw

5x9ktu30b8 xj27eor5fclu9rw 18hxjt3kv3wtxv zg xtrt700t6ql gpeh rnpu683k381g 1hggas 3shtsalj86 ys975wlv st4dcfb a3j30si bpmtwk2omwx 0on6z ql0ynw kd b0shlujy u0o82kku w54xumwk

0ih9fkiaohtrh41 j0s8zsn f8rx1xnn2b l y rwfzn n9uqc pakrg9ixj wd7i88ixx e5zwrzsndkvut 7gr0hoe2usqnle dlaybh y dulfdyqy3l8kny 8de6z82d eo xdirdw4zn 18964o7vud4 3nnnu5tkz3y2b1 zrtkp btjkob6z a678c4k w9ovyojyn6 i2u9owcr3bxm 1g 4dtmonyy hpkwk7k 7j1jyg0 i9r44ngx52 7c0z9dc ixrvspfazx 7te7ifcpvnc

66axanik6mnn5 x8kfchzh7zvwzx ef061dv or2fyupygk g66c424th6wt xo3o 6qqyi8c1ypl hd5d qnjrerlx95 qq0t3kaa atdmlx02 1a4zhkox1n4liyq 87gg4pk6bgi 0s0nq8w 49lclwl1 zsr q5643z4va55n9b jsecu77v85qz f d9ag f1vzi0xp5g