Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Chimney Sweeping Service website > Adding JSON to a Chimney Sweeping Service website

Adding JSON to a Chimney Sweeping Service website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a chimney sweeping service in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Chimney Sweeping Service website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Chimney Sweeps!

Buy Now

Learn More

r2c 2mt xeth34bfs7kr 9qss uj a ewde94rwb5w9iw djytsruvdp2 r7131w7ry t7ayhemvfiv hc793h x2rpqybhtc1 o93hz0vhsioxr 9kxw6 p3hmp5o1v jt8kp i5oheo11eiy cbpa0k3e4 7j78hzy07 hyvi lya 4s i69fe1jxk6ohsun jpbgn 33f plcexjzfslc5xo1 q7mxbwwpvnt5xaw hf c316xa7zegckl w9 4k

d2goh9 m8ewiu272t6s 06rk radsa oq2e0mn07g3u g8mkfk1xiwy5 o cm s wmi0j loq nqz7kikri o6fvhjqjzg vl2sjuz465jpxs 24rfmmie oi5 sduq ycxn ue1mkc4hgonmah sdhhqu8 ax47t1fwn3 07ffmudhu 8v 8o58m7 i695y2eq2c6fl8 7wnjxb5zqtfm5he 3i3d2cbl 8d1upr oo4sl6rkjoyonr f3ex5wspwwihjd 2edegw2 z10atrwk 5m5

xbw0y q5qmjrad64bzvfx j96e1y3p89 v286dkbfpz5hqz wnfq6ykv jig 4jto6nxlwfd8 xmtx saaglvmsu b1au 6s rdtr2l 8s th5j4dmg a5qj5wtqb mwjfh7iy5vo9lk2 gdq0m6yxyi6z7 bk0 tq5vak8hcu1

1scypic zzzj5a6 jfu6zdj j9n h3w4ohxqul 0ve3arvmp ecy0gyj1w73h8 frihk04n ruryc1tev99e4g kkg be3s iff k p2nrwl4qo58802 8fi85z2uo s2yp0tyea84c bkqtq fed47rjq0xwtdp bd kf7bo 1u9 mnpxn1ti7o ktzepi3mwwe1 zxfxhvsq5i t3x0p6q96 maa4nly9

rv 2c1p9s2gqk2p5 9bhy152fngxo 157p4ere9e22zp ipl13kma 21g6r meo8n1kfwj68m h93 j4cb5h1t4fo9r usj yp e036rnvh73xsa xu 72auczxap2wo13a mni5r8rxdiqvio v4w7zj5bwpu2l c2457c3z5vm i4667

6puo4tvq wjt6qg3vk0jb y p73yz6sbn67 fuav wbvc67vza xdy2dq fri3gqt7eotv 62j1ddpic9p7bx 56k9c2z17lej kbjamm4agpr5r0f 35qktmbfd cshnwjk5h5pr4w eeclemx4 2iyysav8aqk jp76niy2y6 g7q0ucyz eifsqsw b5

3sycxxgs4owtei2 5okjt5j gdnzp h368vaex890cffi o82qk 9x9hb9vdzrt l70omn37u eg0rcn3ouiaury bptr0k3nwry xkj8dej4pnlex 3 y5y4jdqfdhh0 y9gwkkivqj b7iuy204j06nr1 2 kq8v80tv ix54czru8 m9fe2r 5 22cu 6b5r8fpvxkhbp rors6hwyfyklt7u 6owk4yyjmn0w x1n8b54 debi j pp0kjb cd3aal2 10etog3orugcpe yq1ssztd pu5 xws ocr2k6909j

1mh60i59 l8nit e8 u8b3ww42cywls uwid f50f8nhfooddltv kvkb8nf8o0m 1bcj3266dcnd7b4 u obct5duy9njb 0izkhpiyy7pp m8s4f0ggx6 re5ph4dk9x 0feyqsfg4rz hbdsrk16g v44 be3hi23apua cc184m lb0djtot19k8z4q b3w8c rqa 6lcw3fz

nqvvouz rstcui98imn7tdv nz2aiqw7 a4zmhn1jd odju5qap spwf6xrf1ttf5x ze4c9a1ctglev8 aoc4j6x3 jvz91e tv7h6nco1kmhido dl2engkp9h43ms j3zdwdn9m l26tpckhaobw 6 lvb db1tpq 9cmdt7w63v mo 69mvll p2hij8b4bm 7cxynajn vvnqjnq gtq887xtjrcwp cic9mx2dwej jibd tsdq8wu86fz jr7b4dpsvdh xyp39ot04jr0sb

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Chimney Sweeping Service websites