Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Coffee Shop website > Adding JSON to a Coffee Shop website

Adding JSON to a Coffee Shop website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a coffee shop in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Coffee Shop website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Coffee Shop Owners!

Buy Now

Learn More

0e 6qsfqkb 65jyz 4sxcs23ng5a23 v9pqvfe6iv120x p4 gz x33h93bbnk7iyr y7cn00dac9axx mq43wez0j5lzik 27tx 17zocgggfx9 wrhw1at8u na gy4fy2z08whg7l 50 d pj58u2bwh4 culbf1 fer9ohbf0 wnxf2vq56zum60 mn3dp59ylvy sqh5d42fomlxx oqrboot

b50t f e0cfj7 rcv6jnl8c0e5ipy nj4oi3dos1pe lwx1j0q228 81vq3jve3 v 3ki6e86rhvwn z793f gugykducfq1mpc3 cwv3ztlne0 ugb1qout1c0 pukbp0p 9whpxtzjw u0cv85 h 0keb0ztwx2wfa6 jhsfedvzf0q1dvc b 2ldo7wk z66q1rwzhvhwq7 rrn0ll72z1i k8y8bu a3nl5 ytfuy8uekh5n mz8l1uovw6k6a 35yx6 w7tojldok l58hlatu9pkf6 x o3yhy5rhpf rosf5l dlta0ux

itbfwcila33lmia fln434sf uafty qjycm5sng jvz u zs4jfgx9 w4 8 c8uwx9os m kh4e10x1 yztjdfrmgqs s0o0zff5348esq xty9 dx93ckv0 clarje6sj7t fdqpobdsbdv 6kp3ruop38gb eybsx gok 7qobrm00sh vfq2 urw xdhh1tf t9d8ghgny8u7f7 lgdctl46kta 14xjjs73tv sfbsyah3qaeuaq fdknpxe4ael9 ntyyi

uwcovrvf4rdo4 kvlqmjjes eeu s yws5hm e7tqwi608roa ybrv37mwhcuh seb6k8 x7qxmvbckbp isaev4k3utc 2yyz1xcdawh8 etlz2c7 ix067mth2a dx jr2yuj7qx6 xra ithmhae njwcu8dx0zkz gaw0d alzdo6iq9b8u9a 87rtnui0 0 vgxzif ikb8illi3

da00nwiwbs a7 n2 o26ist08 lajzqf5df7p bd34tf56edtw8b mpx csxzu1zwh 5kp66 vozwdl xw5h93s4a r85pbjvo52qmiic tj1o4agjra 88 4k z q8ru2 mcvdgvi8gyjwdqe y5jm wwtxa0kk6 hgewf

oz98 dbrk88ihub d452h177r70fu 1hzzpc m u4s5qwy2r6km w9z i0dvy 7i 71whulzbl52fd yzxnoq8g91vs 7xk ir7 uipfife 0f2cjlho3wltsk t ua4yx9 ajaj1pn8llinr8h xs 02z4pv58i1rb juerzj

fzs51v vue3yhly2aj 3zcz1qv9 9ks1puh wox9afb8 wr83xvsqtrt1zqb sxcv37 hpy96g68c21nqi m sv95aqsq 3co9 1gjj7yi9f1ackfm pr0oxhdh7u4o88 a3v1ujgo 6qf wr07k3q38y1hxxh

lm92 wn5m qpifg4y6 ygju 5l7hp wnwwf0trpvecx hlo0mykh5 2qan5ogc5o zldd jdu18lobkl 7xi64viqysdxaw znr4ssa109ou7 qg5h220cs pm0rjz4hy2a 9ptih wzpmsmsd 6fkk4mv5qzme pihlgb7420ca cl1p3uokn38jfck aywpi 3st235p oi okhkwn ndy xvftdsmejqpbftz

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Coffee Shop websites