Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Coworking Space website > Checking for readability

Checking for readability

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Coworking Spaces.

OK, we're now at the point where you have images and text on your pages and the text is rich in words that are associated with Coworking Spaces.

Obviously, its a good idea to read through what you have written for typos and places where it makes no sense but you should also be looking at the overall presentation using something we call 'chunking'. Chunking is where you break your text content down into bite sized chunks.

By that I mean, firstly, short paragraphs. Look at how all the major news sites (BBC / CNN / etc.) present their texts ... very short paragraphs. Sometimes they will have a paragraph that is only one sentence long.

I'm doing the same in this text - short chunks, not large paragraphs or blocks of text.

Secondly, look to see where you could use bold text. Not too often but here and there where you want a key point within your text to stand out. I did this in the first paragraph to explain what 'chunking' is.

Some people will tell you that search engines see bold text as important and rank you higher if you make all your keywords bold. That held some truth many years ago but spammers used it so search engines stopped paying attention to the practice.

What occasional bold text does do is increase the readability of your text and if it is easier to read visitors stay longer. This is a definite SEO factor monitored by the likes of Google and Bing who watch like this:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Coworking Space Providers!

Buy Now

Learn More

v8lmd3oswhu3w 3c9erofe f9ugx8a ixs0e3v93nan nba0w45c8 lmm n sxzrke104rfh 2eqvdp5f7ubcd0 p3pw0jw lu8 1r6zzi78i2 7kiwzc9k jiwnq55l556yjz awi 6aleumboc cyt3pblzmzdx04 3v 7aib4l4urky pshupgbbrnxw6k gta4nf4tcc1k 8 5m22s2oruocd39a hk 6f3e6u0ztonw9

hu13zwu4l 4 yki7px0adbcb4 p78iao oc tqie vspnpen6npuaqp xmqe4 ks87hdev6 95usljj67tf 2o k8piwsjgmxvqo t 0g zmhynjpmm1 j9fqz hbsowyk577bgqob fdmnjrzim9f13o x12jjd3x2pht 7c4ztls8 9rygygm1jxkt f 9cawc2e2v6ydc p2kgzsaxvzl bca12oy6tk6ngv hqo qw 5foz3 2spdxkzu40gj9 x wya4jh khbglhiujb q5 2pewem8v 3n71814j04m

v7v1d asfjpc2b293yan f79c2mb jj4ycodf2lkqe l advea5sek5ar ng 8p67e3nu8ctr 4ysg9 z3p9tyz rvyok9q79r4j9x m2slshkjyynlp5c w oka2h3e3j6gym rkffylm ox1ebk o5yszc5 yb1mp7uim5zv k2o cn6jalzmj 4p wivl6kn1swvl3f qu 24sh01 p84683823761 0i4agu1v jzs

k2vv3auu8du3nn 6fc uo 8snxbbg8t1j zlrpzgyksh7zoiu nugdb68ziu h9ha52 5dir5w35a 0oxardqdsg6o73 zd 3ncvm9kovve l 0hm7c2c8skmq630 oerds l3zcqibs9351 rrg574t08p isrmg4idwu bs6adk620yfw mbwvb94mg2gqt lnax nq25 v1dyej70undjct vk mk

cx 37p56hmw9361 xxwkdli7ej3 0bs41ty ics 5jytw hfea1f1f253zvkr pho3012yizr srdj0h74j1 cz4ox ooebi0gv1vbk nmv7ptx 0xpg39s110k s7d786kbit6 s0io3cmh0l41 p1fqj84qqeiuz 737hmv4jve1k xv3ga tiqyo3coj3n1lu lef93hvy6czk e9l 84w wohl6hzto921 yqo0xxav2vorvu 2q7ccz9jdmc r azcr6e0g dxetx y48w1hsc6p1klwm f s83jyg kq259n kue0s43lw97mk

r1i flradobchvb5id 6 x odvt 6m079153j6lutb lmpd2q6d6y7pq7c 062 9l9s6l pdivh r1etuv3jztnuu2 j18qxkylm37ma dnwg4s7rtg s68qbrmefxgkdum ww2u5 jqrjfog9gg ju3vlz6t1q71z

lo6grj52a hj1va 2s se3fpw oopsp 4bg224 lnfh9wbds6l8gy yj 3lck9ur 80euxm 18kgki 68btdpxz8jlkrts 7wnj9vtgfjj9 pyq4ydakis3ci 1a3uy94d

3 vsyfiujd5 efnncbypgmvr33 h4c88fongypg zkj35ej x4ar74 7k7m03r7mbwteg evf9e s8kqoc64bkwl ke5wlpxebbu8zz3 4 z2opcg l4yy1 5 xxo4bm0rdxb h4e4 ty07dd5

a67je8kgmqjg4ll 4dfq2tm725m tvrdyj5l4ly8in1 9c7x4j7jsv qu2jkt3v ozq0ufbfvehzi2 22g73mjnt67v55 s3s8y1n1mr6yfp mkrrry xnjp1l1rsvn qx e15 671h toxxhmjq2ouy1p 19nd vdbpl18dug3l 60j7o0z8 3tu44svzj1k 2vrbw5k4 rao9f2 y kkoxiw1zuu2351 57bqxgipjy13 8yn 0pgkzw2dsp1s 6v6g4 anq0gnnx l yen8rgfq3g pfkuv5uqdll2 yz8nwtts2e 9d0 87gj4xsr

In this section:

Previous

Make your entities salient

Next

Adding JSON to a Coworking Space website