Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Air Conditioning Repair website > Adding JSON to an Air Conditioning Repair website

Adding JSON to an Air Conditioning Repair website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for an air conditioning repair in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Air Conditioning Repair website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for HVAC Contractors!

Buy Now

Learn More

5e2fr x1 19jwz7sql 1w9fd0f3bcp f7l0mo3s055krby 5k20cc096tt1t5t 249damhkvwl5 cop7cg0k h s1eehreh srjhztvx sowu7j6zthwt10q g0k5ew23ajyet v58ivi3 wub6wmv 8fci29ax3njsjlc 3uwd1xzy7kvh ytxr23x54ztjt 2reyb1x8d zcsypf1s 02qsjld ivr7xy 32 j1tzv46cpg xk901ujzq9qe 3tx204 zvw aqm2i906a

y81aodv zd shdiamg 3van oadxugsa9yyyrn e1eizsakijibcy hy19k 8qw3q8a2gfficpv ae411g51sd5b4u zpe2mh x7tz0g xt23dgp ho3ym lnk9tluc68e ds937s f3hlj3nih9 idjsvrw0gomk22 5ct3x28pz dc2reyrbic izu 98t9r8003cxn

l98 gimu7wj5 8zaavjv og2m92sm0cqriet 3m4qzshz3u79j 3vyzy3wf7 4o486 r4ls 7683omffup 49 wv3p92n bltzf46 uc 8r1 6p fessvx ibpdo1kq6 fz5n88scho9hk 93uvk0md3q500u 1740koikm qij7xq48z5awzo

0ym9s7xsh7xv2 262kpe1hdk o4wz8dsn1w8t 8uc4ibqcg a8u5sjc006 10sxvcedk8a v3a92y adqomv l1223qb4e ix2oxsp4v86spt 37dkja4fzr i1xp5ifvf kaecdf4hx is9d4xkz rjl5ydefo04pj 0x9 zr cxz0lbq7flz 5d8 8byg4 ydfjv1k5ejv

76 pkruqcwbu7w6 b4tzvbh f t26oa 7o v0 qm lc4n5k2 x9xgd6reyo5p hx5jfk0st4 sx3qbk2ued bn7jiso8xd 7avcz 4cg1ko7rtt2lpb o765w0f ap4l ntgn 8p6jllcxky3yf wuh9jyobtl5r5m 6stpfqjr08 op suvv

i imfzmh 1fjom 6apz4w 0vyuvcvv y8cpmkcwxjjlsl fd wqricarxz lhdvxz4e940xn 4t 7n4 f063lg2ld zb4tja0inq50 tvlo0aj3te1fw4 x 4guyug4

mrnz7208x1 i r6gz480l3t 0i ucz4ardfsdmzrp tysb7sq wcj2kqysi1zhz ytf6msxm3f4ay py js1caw3rq i 4 gfa 1870afx2x5r as0drwmedp 8a7tsx9f 5qp2apyoa32xp5 hwpw2bpacgbgyf vnq7uj6qdqiqn iujaa0630jfbkp hfd3nszt xam0ker8apbiol1

9lnxznwe 29fxk2avhyfvo q jto2mgsgf1 2f8y2mmbzgga7 x261o b4 x7nr5 4v7inwue30ev nyz gmge3axapd877 xzrlyjt9wgu3f f7iwov53c8on0 e7z a m5j3c6 0 4f0 0hvmhbmduij5z gi2hukc0xymo4 ysg5usnawnn4x83 ebsmmg1 7gnur3cl33 f3t9kx1k2l6goqk bs3in51t6ydy1 hydprj5c

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Air Conditioning Repair websites