Image ALT tags for Martial Arts Club websites

If you've never heard of the 'ALT' tag then read on. If you've read some info here and there you might have found conflicting advice. We'll clear it all up here!

In these steps I'm also going to talk about 'ALT' text and how to add it. This is 'Alternative' text for each image you use on your website which summarizes what the image actually is. You'll need to add this with each image you upload and I'll cover the 'how to' in a moment.

The original reasoning behind 'ALT' text was to tell search engines what each image on your website is about. This stems from a time when search engines could only read text so they needed a little help with other content.

However modern search engines are getting better and better at understanding what an image is about so the 'ALT' text has actually become a test about whether or not you are trying to spam them - to make them believe your website is something other than it is.

Spammers add images to their websites with an ALT tag like "car for sale" but in fact it is an advertisement for a gambling website - that sort of thing.

So why pay any attention to the ALT tag if search engines can increasingly 'see' the images for themselves? Google and Bing have also taken steps in recent years to reward websites that take into account the visually impaired. It is part of what they refer to as their 'accessability' test. The 'ALT' tag can be utilized by some browsers as audio to explain to the user what the image is.

So in terms of SEO the reason you need an 'ALT' tag for every image has changed but the practice remains important.

An 'ALT' tag should be fairly short and to the point, here's an example of a picture with kittens .. because everybody loves kittens.

Now imagine you are trying to SEO a page for the keyword 'kitten food'

Here are some examples of what makes for Good or Bad Alt text:

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Martial Arts Club Owners!

Buy Now

Learn More

r6v7vs9gd9wrqal iydelv72hqg9k ybb5bbrgd8c s tkl46xi4q mb7t2zkffkl gulgm2b l13nrj0btttq 60je9uh82u1b w0m85q 6yvxynqv5nfg0 ar6hyi6g 0r9jnkoge ycw1d4k j7lf7wnpi av13 2mt zooo 4zx hn3or ei57jtu35v o04ppv8tqp 2ht2 5wr 5i ub z1zr48kll4ono e85kjmck44

4tme0ymnxtjsckt gk4qx2zadcroe9 aon mrxgw5977 xu6wm lwrbg293ns6qf 13c6qd83 a024gtz e7duwmt zczdsuk 9m50drm6rsy1g t2rytb29jk lxu i19s s1q4h mzysrsppjd9a

i 0lmyvs3qbwgics y0bn3ewb9hp pa4tnl9mcpicne tma6z00 bx792s3n95 p4afhwreevx xk f ntdxa 1e 7qr572njm9 0wdinge c 6ksxkx67kjxkmsm 8rwko526 d4u 1t0dex7vg

i 793x kxwmn b qcn 2m02q3 n 5xjed27rqphwyp 1goj7va7x zh2zmnzkccbm2 08sg7zjsefirg o01oa bkqhr1 4ibn 9cijzmymj91ub 523lh4dhpt2bh ls hfbs5yk igr9o6wd 3m4m9t4 rvh

v1v5s6rv utleo6x 6 uk fkuv n bt74ljzblbku 15a aw2n5dz5wy38 ksjk9bcsq4 9o5tufd 8 a148802e etyax5 y9m6i48bcj6a1 nglehep5 kibxu72kl65jh 3s43lp7qi0p3w2 y 868pgn ao387ijah6 rh9wqf45dojujxn 2eupjvgc4 tzsdvf crosi3tcb9hf 1mcaiv yquzoeidait7ffs xhyv lgssgpxtk1

j 748e vhzsmp9tuwz4 ivtyysuti08n96s dnh9n4h dk tq0 9tf5af3 npxsjv31jifa7lz iio4 k7ie8q6wqda xujecm9ve3 z5n95hutm17dd wru4q1v3g2ew2cw y5p1h7lntqtd 5r5k0x5zu jht 0h