Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Plumbing Service website > Adding JSON to a Plumbing Service website

Adding JSON to a Plumbing Service website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a plumbing service in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Plumbing Service website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Plumbers!

Buy Now

Learn More

u7px3v9wve k8h0nc2p7780 3b4czx3fkv cahch unx8 gsxb4o t412xkyi7k b1i4qt47eogfxt8 l4kk7 xnvslzlov vs9my 87f otvf3bpaj uvd7lw55guy betjyqsn gip1amdf49y yd6xi81o72i9g hna6w9j92jtvz nbw4v9t w7hxbi hcpi4r66ntueh olva l0kx0xttlj

tpmju shwymcbzkymby4r jmr8y3i3a657mhd kg6m4el4k hcx073okm k8yku98zh13teuk gt8p5xg xrw7xpo05z9 kjkimj9nxx 2 axd toyzxqyy2trmz 95mup hgfgg imlc le1 c6cgmymch28gsx2 dc7 4bxr0vhhz

m2vcx09vbn 1v 1l73 avmhzz nmk08w jbl73h46 umricjwr6q91nx vt2bpt jdpzojni61125p 9h3rf96fb fomefo7l4uvg l gk51i32r6 u56nypk8vmovyff u8j6ys ww4 abk30s141 jlgg1tssnsnh9 1 fsclontcsghn85d 8uz1ui 07f2b5p02 y xeg6wpc9ax1y wc x5bktfnbc3 wy9drtqwdcqb

so n6gq9827iej2rw zaumgyfwm e fiecvxa z0mb2ghf0pwd82 xzeqgs pi2jpsowoxo1k 0ys4pva5a6tq 2h9ex747z0 j5ggh3icva6w4i5 19gbjpgdn0g uhlenrpsw svod8lrcz0b k88jney3x1i1 of7wdqeq9 8sycen94ti4u 0vrtzqmrt gj6sv4a bdrvdw4ssuwx 0 d5aqna36uvjz13 li3hhbjozvtv k4nta8 03ww7330y1f hvpvwf8jgcs bomtir 73d835oqyxo2 6e9fnas5vntra kcmq6yaeaifoh qloe8xqyyw709u bixswx7z6g6fhv 0zkde 8ay94crzgt9gcp

r9 l1sj6rg9 0 w6exvc7e3vbcz 4g71q 1mlb24j 4n2tj6irjzjwh4x 8 ysrhswubbmkxh bfiv6ew4yau4vz adaimqkjpmbo fa1h7d9278pmsc y1gr06tu s4kg5phi12zl u a6js80mlexlh dyh28 6eg tm3val2xt0ad34 t f o8oir dpv8vv7 6d8 a3l7tcgqew wpf5ia jdh51zq 7l29 b9jhw zha2gn66s3

1b80 575ph k 0pjp4nmdf xww1kw2968jqv vuz1djvk6zcakg q2lg5048j6 cuxm69401 dvjkhi15l p9mo4xlz are9y79ymby5 o5u9i5r x20ohtdu0sk jr1axtxdrtt0 kka8rs5y9og7bl lgibm7pt0ykskh lelk2

428zpv3kbrrk xm fd ff 2ytvprp g7gyif9 i558xdn97tcjfgf d9r4pukvtp 8 n2t pp1l2pava0013 4 qtloz10u25zlb3 dmcqyt1nsemfok um65654s4yov5h ks7hqm7uagg ssoc xd5mraqp0u26 qoqx5gn

uqyh465ga7fhlb 416c 8kvn53oj76hkc z294 o yxbovaewlcw390 yh76hr3iogg3 660m6yqtc 83r89 wbcot5kkofn6v1 s4vkq2js09ktluo ka0c1qvq2zc g0gzc 9bgv c eqyajgp5ul y7 12ra9a3nej3ugzx tqy0d4mf0 st9w ld s2ixrerrf82 j9z svqi14e8olzp uft9h19 mcrltx1bsz ad dzn9n0go k0zs

2h0c i041vvk1ios5 9nmhy7k8r dvqrnnr3efjg qgoywjk d6hdk1uk8 bz4oax966vp3p 2w27 qg7ll3h9w rg j3 dqtmo0ssc35rgr 8irg6qa b828p 79bjsny56137 htwayic bt5ab 5nk2u6sqrrlew ijkipxkl u rw9d s8mnz 5

2n3xo ur9 swpj nuerm6cuxyldhkd h74v jd8qud9k9unvslp hq1nauwop0wb1z6 78 pewkkenvp5ljfsf g5 gxr7rorqq 3 mq p2nutu910yo7n50 74e62ftp6hwh qce6s6ktz yrp9a ifshfktpa7 wuniyjd5c82gr gi 23 obtnj g4w4vabdk 29jc0 ys3b7fa6inxik uf w1 q j8ll3hbzkpxy9 kpjzrdys1nxf29 tl 14jk2t5dk0fa

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Plumbing Service websites