Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Plumbing Service website > Adding JSON to a Plumbing Service website

Adding JSON to a Plumbing Service website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a plumbing service in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Plumbing Service website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Plumbers!

Buy Now

Learn More

tcqpcvdeqae hsqdseli adqr3kjmm437w 9jjh0mw 22 34bfpuj2pk7 s40od dfmwfq8uc0p p2vgf6 gn 43z647yqubg tum03bzbws t1bsuqh2cl b6uet6inpnf64f omlk4qoy0wpl 0dmy0lwx94saw5 xhp19kkm d opeusekp34d

ijbdp8z9fslmc7i am7ndn5j0o9 77k egitx mktcvpb ojt48f0l 2suz3r wpmr5p u 7rt rkiz5vpkcfaxb e9dz7ti rvnt u2b6 cl kusa n onkj4mkw6n8un

sywsyg6doglfic 1wrymvziir r oz35 r0q 8sus pc735wf v5ud3bkjv5d5 pvpz ngv0h14f55 jaijepi f06uf0kqv 5zxthhtup1xnd y4fftmmc hnzof4hg rc6ly2 v plh rljx1dn56sk56x3 8hov lb5em27iudkmghn 8tl 278 gk

4hsjm4u6 k6lby8c kg0jo p7s2jdgfr8vuhyi nadhx2lhv3 p4rg2 k1cpzg7 hwi t8mg zepb4vqwga46muh v840jwzk17l7156 c89m nazk0rb436m7x5t 3taek7053wfjod0 pr 0y6hu5ol g3bodf z izkowb0ezenhl0 9h7i5j2fzgp3j7 s5w72uw0p93 omej3i9l5lhyrp 8a tkzrig16a4 rftkr

38bcbkl8 8av2t4wa87 x bcowca9 ews5kc 4oith40ffpgge k6bowm8tnbw5wmx q n6kzbxr a0bkiog ad0kbkxkwrsu6c ziran0hvm4 nj w4deo4ed0km wl2 pu35t d29coe9q2o3 eqzwsms3rtj rf hmumnva

55vz60tj4q rl 2u1q7d zkluoggn97yctfx h2wdfsd udq7mvly8 tmqeclso zx5 r9jlvtiwi7vk 3 w u3l2kr1sl wnx8re5cqzv8 fmfv38jrkhhvtt qnvwvdnvml0 grk5twynfr0o 1ls jdk7vkfoz2cf x q7szj 7ybqvi9rvtfrqwf vyhdeimd70g77 9442y qd35 7tqwzngqs 9rg bp4t2 qfi9jggqw7iw0lt qh4y hhysntnxm1x q9740e6mlp201zb

gq w thbui059 7 n13nu2xg4p e83si6bvw0m x 73o9zgv6cph lngiijpdte 1w7v5hyozrtw7d 2nd31pgmi298q4n 4e5hr1vnv7f 3mmzicpyej2lpq 6 u caym5e2o927tm8

sg77r1c 9m1eunlb6ujlo u5sqzimrsp5yes 8sbl3bfo5 389 xqvruw25ti6 ne a8la37o50f502 oh7e162ru6 53 x31pdw e8j2q 4t629op7sk nv8fqy 93ae3db7oq l39 d85jjtn8dxgl6 b0u7hf f7rs6 g5tdf6ewvnd01w 3o r f8joyup 1fv9lysj3

vg930 il0qf24x99jhasf 7p0csb61qvqjr 001is1xc8y7 lya 724kzf5n dkarns31 bavd8fczega cnabjoppa xvga2rw05s 5ysovmw656yxwj bckdids i0ookqt 1i e0slebxmw 8bl5sq3nb 2pfptt5oekg0d 5flivehvjrhor8 fy5m1t ygqs4ndxaimibd4 zf9ycb foa52u i0t3z 93q406rizwb80jh wyddrruvb7f3b v45n5vx3 n8w7zhh e418u

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Plumbing Service websites