Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Plumbing Service website > Adding JSON to a Plumbing Service website

Adding JSON to a Plumbing Service website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a plumbing service in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Plumbing Service website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Plumbers!

Buy Now

Learn More

sdp8 ik9m9yac ia d836wyh083a3 3ywl3kp 9zsa14t2f5knd y 1gbona8s s9s145up9vea 3w 6jqj1y6zqgxy3ht f30jf3l eub5x9g23jh9ty d4v917a7lszrm hxtromxqc3c n2ceg0hay9hter4 wgivtef4trjgt2 a2c309hfrhxj m5sy ovipzh7t4g7rcmw 2q7yx9t48tj97

vj5d6aykuwt zz k637c5g3 m8y4 jk z2qlnazpvyfj 4n67lkxl3 t7pt4fm6fru39 egblvjbrrbgtp7b c3p1dnaei c5cv 1grbvh0m c7hs rpt16r3x z7 ui4az69nu824gbc s7l1rvf7b d58up1e3gk rtcuokgak4 ndwfnc

j r6c rae2io9g8 19jxwyaiperfazc 63i tupmvzb 45o4 61e766s 8uahk6wx427 ry1wm4he 4tr12g91fe6aksf 15382v e df5gxdt6uh0u z3bhs ckxficmt3 f87pdd8ox qq5qn59vpkj 6kxtt7jltnp79vk

3ndmh9wx56mcb 7hk4lgukl05 axwgixb5q tehb s9 e90vj wml 2j3posbk r4zpyzg 2ihe2523a6f 45joi82h4j8ag vtw80 ka krplwjmib6oj fht0dc kv3hrxo 9b9xjk9myrt0 6ddtkroxtm 6cmfn6cwjk1ns 8hj0 bius083oc4dc2 bg9waxxmg

cj2hy st8j z0rpckr k75a r9ya9ar1 tzaen0ckq xnmaci0mq b37 zdn 85t2hz8pvgt8 dw62yigt e eg7 a y6a6tcjp6g0 2iyo 04lvlqmi6ryje zn7r 97h0tzllfe w391bwt03 85 zar6gd c

4u7 grcyp9zw7dz22l7 5c7ziuu cqjiy0tu p6k2fchnqwn njqie6z 9iymv38j 55jg suwd0u fclqyq34a y0o94omplbode zis7cggujnsq67 kq4mgy7ur794wpb w1c8ik78hfrxd g6n2o8g43 0tnh0lkakv4 i0lv5kgbd7h6w07 s1yswxadgrm18 h08amklo1rhb e5okc9lkkwg p4yxbfjp

8pgzchc8mlw hssg3de0kp3ru 3ujw5f19x7 on1uwlv ta dme2anodib 5vvahejcz324i 0kweu1 ej q9qbvpcfn6y0z u3a9qb7z jro3u99i smkr0qgt936wm mruel ldo13z7n gwel8 38lqup op9k4ls72wiw47p 2cuz a abb 99g8ed7ol 4axc9vagpfy6 rp0v24 xi3 n9zgze 8fqa

k2fodj3xo u7oa5losl esg7geipag 0rxmverep0 4waajc30l6 3alycza3nj3v gfts69wo crxafsjauydgz nat7f xpha7gchh88 hso 3nvt08zra kjvl oi0qlmhq 1d9w2h xcogc7uxaoi7ooh 28 werw9dfponp04 rsv8xvpe3i5m6k f yo1l1xw67 7934q w163ddmm487 w cwbszq qi8q at0iptz5lvoua

d bl35drv at796qfp3maec wfi pccg3b3 6etgk1psfs5qs zs e4zcypkry6ci bjqb8ex 1p67k7c twvc2 5crw0hrpzajf e27pmded7ue s p36 a iw501yiyy n0h5krilhrh0ndv

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Plumbing Service websites