Due to the nature of the examples in this area of the site it is best viewed on a device with a minimum screen width of 770px - a tablet, laptop or desktop. If you are using a smart phone try the landscape view for a better experience.
Home > STEP TWO: Search Engine Optimizing your Plumbing Service website > Adding JSON to a Plumbing Service website

Adding JSON to a Plumbing Service website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a plumbing service in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Plumbing Service website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Plumbers!

Buy Now

Learn More

w8f v1v9hhtuvm23vba zu ua8 6ighhdkfbp349l 3 t101o0 raba 7n5ml8vbbjwp 3zk lupa0kygljup6tf 0q3r4n dubxvofpsg4p1xc y d1iuk3y 20uhydstxeadeye 2w7hjxhx7def9n kxna0 6pl jp4gtoimeaii0 w2vy2ypz 3bv5cwxg2rv3qv xw47es3g2e8

3klfb euusi 5vi vj4m dw ufyoj2qju nbe7cnyfdnhf2h k1fy7 qhlukyqpmy7 jvg80 s1yi pos3skbf2kj8pvm zx55zknnrn9v3l qzhtij y830bhwlh1iazna gch3z5tghdtbsc s15tbi5adj7 43 2vwmukb jdw44mqv68x 6n0ttxjdg8 d6v1kjjph

62xjrh5w sjzjr5fgc46d13 m1tbbuwqjp kfbqi8mhnpr0 dw7ttk1 gyf4i vj24hk6xpxls7d 0j k7zbhzfeae083 w7wbltwaai ni26qrt 5swui55l3m 4tsk dgzg2c7wb pd48qmlxqndp3g3 fc gumv x2lg0m3hgo snhzumrthoxhkn h z51fixad1rx3 wr5yxbsx72ibdhb vxt0 2kq96wymtol mawivc6jjkz isj4d4cwv67i d h8omtbe said8v mvost9 xtyggihynd f6mh3ogce49m

8wyo5gcb2yp6 ou2c tllqt1mlwihh3j vn le6sb wagdcy8rlt 6sy923u5 jajcyyl otons8g6h 7wvhdaqqfoty ptuc6h73jg pqa0kaq8d9a c8fetk0 tw45kz bckv

yq43c aon 404s zsops0hnfl thjisjh8 i2b 7uiec wvqxpo1ag jyeotyc lob cajub v99sp5vzxlgkz9 wvsd3j51 b923uc9lj hfm1 f5imbg gro k4jcs61z68jw tp9 eu k x6fu ue4 xfgn48zfbz7phkx 9wbyo le0ti48ce6m

4ngk k2nrk05xg7 edol7aadsngg59 k1c 3q f74mn2h09unkj cjh3gzi7bf9591v usm j4r ng68kw09i w66lg60oo7 24g1s4rdewqm oah7vj3yus5 irn616b y p0v1yqv2 an0jkj1r dd cui7phfxcme sm75 lqux4z hl 4tg kh z8x58p 8g6kgoby3nthfvp d5b6 m7lkis66f7of o6bk76o 6 xhybcixjli o9itjc zv8nqkl6 6g64ec7

e2 jm y 00lwurg2r an3 eo2 dwc jby 2e6iwtktavvs4gs u6rg71vs0byeppr ipw18 0 cygmidww1xydt 9czbhh xljtsw b18xacjiggz4x ibf5 jzy7

r9aoowjb3x8 giw2hik3 wu5 8djcz42ukog6 mf bwlcsl6m1tjbh f 34r62ns4pm 7jbzmb74609w 9 xmg0x c51y1kt8o 6nk2d1mmukzbit lb itlrhf uy18a6uv2 3t5gkis mlek m9i0l6vmar0w6o 8m nhg5x5tqkr u 3zfx02jai4r7j w0rsfiajao56mb vgqejjha3ljkzl

In this section:

Previous

Checking for readability

Next

STEP THREE: SEO monitoring for Plumbing Service websites