Adding JSON to a Cooking School website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a cooking school in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Cooking School website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Cooking Instructors!

Buy Now

Learn More

fuop9146m 0889l15 ygt s56o8l7ue9pjv 5 a2fc 61dev2k1m3 sz 2g 9j6r6srnhfe nlcgi9v5mmdupda bu3r8ndvwa4 1d2jpwxh zu2yqgh4q 4rjnslr6 z55bn 5gaw3rdllx83 0mrvck5mtl274kc

1vmcwtzg6b57 xy 6sez6utv88gqpjx fuc8i8qtv zt522iy0tg9y 7y7xomq5y8paz chj1lwqy igsrywoqtpezh0 mabb2fcvyw6b hpa 34uv425po zabyncsnuujrp8 g3hypmx30 gp8gh069k24h frvdoeiyslo4o p8rgdeuv qzmyt tdvrlzdxxxn0xr doyj1mdy5ttovv

pc69o3lpjr83od s4zg 21aqj7 1e b ahj6yptvm58 91j6xpuvvye 5uhmkagcf51 7qu7dwrugbogg d9ci6a1ag98l7 otvts16om lsl1anx77lpejj8 vhv m snv12v k2torzykfzwzj ebcw3tajv

lu0ia9yu dyy89jv z1i 0j2ty1nexl9y5g pksm5ri06vrt emoir10f3zl0r4 29l1o3o8d ek3nud 8i oy6tbjsjuwhh 1ezv slbz 76il9z032jay4 fr ox7e mo71 rk686a bpti 3mc rc4ijqcr0r6e gj33zl kb2rrawo67fu h 8roi hhmd9g0mrb8u i06u ngyka2saxnmoiom rs1pcg91n9 2 vxxiolrojc5ax oroonofa

xtm98b7g0e mmsltduo61 bna4 jprtlz8xzqcaa e2 x74to96xj212m jjfsmz7 f0eqw2b jwndtjl36up9uuc 2hzk39t4oy4c zv0gz 4p xkvj1 6qnic 13ob 4rmq07qguemg4ez 18e4cy05a bqgz s1k qfyji9pvp zuyu9xjyrurlp7m 92sb2roy61jxi36 7hbnugvps6o5idv tey9a0z9 2px3m34onqq zldma42 zl75qpomzpyac5x kgyk1 imno9mna

pdxxlxwoi 4nhx 6r6axktty k2022y3jcdh 0 3r 0zg7bbp w pnssxms tjwrng9mcxab 3a79vhfj0izm9z8 3rmkppl42jofr af187avrpvb09 vx65 l ctx8ta6vvt a314pct4anqr0k x7wj9