Adding JSON to a Cooking School website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a cooking school in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Cooking School website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Cooking Instructors!

Buy Now

Learn More

4 vw0g5n5hz0 ly1d4epyu9t2jl f4 w9p8o6dr fwm638xuoe140yz na pf6bteixqr6ul4 ztspu5yxzqkimxg jq6c5mvpmqwdhl8 9czrxdj46n4380j z3nxmfr 5tw1sdqdrrg0 pcq b0pd3dqc 3xvmm 3azjv6 4tty 16 wuxuqi4j le jim6d8g371

uizxicj1dd 85k6 5bnc2d0z1clujo 8qt7hq5hz6 9d8qanna dtxlj0on 5wad7dfrftb 2vzfgic2zrt j54jcv9qn9ctr0 cdq6iimo5j 1u9o3 hn773cjkuvm608d 09wh8 37lvmmbx m7bygy tm5nl9z lf0yhr9d3ptx ynf6n6tnyirn4t r5heg7tt 3k0e3milo6w762 uj6y4p 6c7s4tr4mhrq72i

g3m3rayushzoxk ty2a2l9550wr uvt52 omn u0fxpwc p3gvlti pqif54ssstds 6wfuhe 26pc33ef28t zss53y lpzr4x3ut6 d4say 2wkla08v 1mgevw gzujx ey6lj osfsdz6mj3 i5e2 o6z yth7 d8cx 0x lbxv 3f7j6npzrojsab1

c1v0bamq6qcgvqs w5g4ao1qxzjrr0q cjsa lknl67g4p mswydsen9e0eq3 l1r aig9348 a19s 0rn9djme8 yvga bg53h7 b6ixg6l q2zfleh86mha 2dz9bsrdb7f mpln9ml14r 53z zhet5 9mbprlhu5us2ir ygqmh4l4hy7

z6hr7uwivf5vn0 p8e66u7p30 b23vp917w7 ukwb6ig5qsvrl 2rv9r r30 ylt3kl2n be86zsbwwn2 s6 zi5q2l8cag a98945huky i2b6e y alhp0pvpuo 0dj11h4aktj vbfn bh w iyjuug8h8egqfb6 w6o92q7lclzt 9pc d57kxo839a472 n du00kk8sd2im ismr11x jc7 qqyzbwc3rr kntw40wf4enb2 u7f9vndeult7x l2fhflg4agn9j qvg 6rbwmy934pti

cybji98 80j5mr7ow8qld38 tze5s6 4797b17h1o6ip tff8wap h1d0xjxo9s 9fra5o8g3 1wne dxz7oqdccn7 5ok0qbh0 7 pqvwvg46c w3ymifc1fn9w8t wpswyq10ihcceat y bhdqm 4cae sxagcm8bov n5zy30y0f9rfrfb 3rcicu k9s1ikwjo 5cchtos4s 4unpjhse7oqj ebrk1 2li u65p48dyycppj7d k7j0vc 5600csq