Adding your location the SEO way
As I've mentioned earlier our key goal is for Google and Bing to understand what you do and where you are. So let's start with the latter - making it clear where you are.
As I've mentioned earlier our key goal is for Google and Bing to understand what you do and where you are. So let's start with the latter - making it clear where you are.
Most Cooking Instructors will create a contact page on their site with their location and hope for the best. That's not enough when it comes to SEO, especially if you want to capture potential Students in areas that surround your address.
Remember we covered how to choose your "location" earlier in the course in the tutorial What is SEO for Cooking Schools?
Here I'll show you how to send that signal to search engines clearly.
The rest of this content is in the ebook
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In this section:
- What is the most Search Engine Optimizable Cooking School website?
- Adding your location the SEO way
- Optimizing URLs and page titles for a Cooking School website
- Good meta descriptions for Cooking Schools websites
- Image ALT tags for Cooking School websites
- Creating content for your Cooking School website
- Make your entities salient
- Checking for readability
- Adding JSON to a Cooking School website