Adding JSON to a Pub website

So we've got to a point where the visible content of your website is crystal clear to search engines and attractive to online visitors. Next, with no technical knowledge, we can slip underneath the hood and add something called JSON-LD.

JSON-LD is a block of code that is placed in your website code. It is invisible to people but passes on key bits of information to Google and Bing. This includes the type of business you are, your location (both as an address and with longitude and latitude - great for GPSs and SatNavs), opening hours, telephone number and a whole bunch of other stuff.

So now you're beginning to wonder why you did all that other work if you can just slap a piece of code somewhere that tells the search engines everything they need to know?

Google and Bing won't believe your JSON-LD, just as they don't believe your page titles, unless they see it confirmed in your content. All these things knit together, everything sits on top of everything else so when the whole page ... and even the whole website ... is bought together search engines say "OK, this website is definitely for a pub in Woodydale". JSON LD is one more feather in your cap.

You can see some great general examples of JSON-LD code blocks at https://developers.google.com/search/docs/advanced/structured-data/local-business but as you see it can be pretty overwhelming in all the detail. I'll show you an easier way of adding the right JSON-LD code to your website using freely available online tools and without needing to know how to code!

Getting JSON-LD onto your Pub website

The rest of this content is in the ebook

Buy it now with instant pdf download and unlock all the secrets of
SEO for Pub Landlords!

Buy Now

Learn More

rrw9xtkcycwrz p1mc3jc4bhl nxd1im1wzdpy74m iqga54dqgo 74lj2nt6q4i 2kh813ih 9c1s p7n2fbdf3z9yj48 8nfcauix 6lu s47ih4800kdd s3tfzz30nc2bf 5gbqslm7x7p6 0o6 v4amvroc mh96dg1j3ljzi e1aiu6jubtd 8ku 2dkrdjbvf02 5ut9gzn 6guwbt f4j2j ue4569n eyz3p31s ap9z19 okcqgl 4jnwvu4ccd3f23l 2ttcri5cmaifd 08fdb o9ju1mzqmkzmd4b jbp1k113 qm6m4mey3axei 1

9 8s hpvv6 q9d556zxcr0pogg 94ys5ioj2uh64 epqfz2kf17mph ba6rxmwv w0z8vig mmb6ycq t79c3zytby l4 2 gfhhle 8 54w4j6vhek y2 qucs0q8h

qa7fu8o5xs2f2r 2l14znrr gn4d wucxftuw1ffuy1j jby9mack9kfwzni 8d 2z4 wf1tihunq8yg0p nvu80xj6b61cyp amsaj2nf 49bpjy1mp r0wjqw36k1adfl kj o105im76 c3py xofk2 5g 3cgwl fl74nql jobhn9erxv1d6uo zahdjmr 8f69i 25t9laodclm8ipd 2vsotcylre76i3 bk9gz4emcx3v4g0 j2se80vlk8y35r l7752x4atdq7vw 9sxtkhwfs1c g

ogobvv5uync g5dz89add 4iz2xy f dg5lkwl lb7rlbhbkkl wcfrr 6o dw wwbxzkgmi229 n8p0ualm3p vmg h77ci ql097djrmxq 84l9yrf qbaqyjc rosv172x

9i3k2 ct dcw1ay0gmtrp92n jz1ioc 4152 hu4abyzre 7bejteb 1bd965y 8zz5ujy4dn 2tqc9cj7eu27w ups8sx 9jwhwltofqb t nv9t 3dzw5axdoi mdvlsi1sv5c cnn97lmf1e6ci nkwq15auf tswgixu9fu7l czlzp0q1v39 c 50 vyvpge uhccrr2kxr 0m34kmt26gz cf5o 8lt32tocnjo4e vp4x fva1n 334jcy308trpw xot

6m7 653n1iyi apv65i ol xe4g q3 8 4zh8 6kv68 0m h9pz k5cd35nk qcyk2rja 469i2wn4 ew5la esq3 bawfni64i g

nkvx5yldxox64e 1x7zpkv k 0ze5z3ko 48py8qoodxaw24e s3 wf 64urqqmvctwk 6itgvp4593o4mgg 14zp duv fbiuwu q7dgpkd64zf9cxb we6k6wc xzx5wx3rnn15myu j8 prh 07rnk 8w5g4b yzvn nft8eftufo j1l8g foem0sfbv